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#TECHmunch | NYC

TECHmunch Food Blogger Conference

Thursday, June 10, 2010 from 9:00 AM to 5:00 PM (EDT)

Ticket Information

Ticket Type Sales End Price Fee Quantity
Food Blogger - Early Bird Ended $75.00 $5.12
Food Blogger - General Admission Ended $120.00 $7.59
Mixer Only (3:45pm-5pm) Ended $50.00 $3.74
(Non Blogger) PR, Marketing, Brand Managers Ended $200.00 $11.99

Event Details is proud to present the TECHmunch workshop for food bloggers on Thursday, June 10th in NYC.

If you're a food blogger, this intensive one day event will bring you up-to-speed on all the latest tools and tactics for building buzz, improving SEO, growing your audience and making money from your hard work.

The 6-hour intensive workshop will be followed by a networking mixer. Throughout the day there will be giveaway prizes including KitchenAid appliances, cookbooks, etc. and each attendee will receive a nifty gift bag.

Event co-produced by Nichelle Stephens of Cupcakes Take the Cake






Doors open at 9am

Panels begin at 9:35am

(light breakfast, hosted lunch, hosted mixer with appetizers/cocktails will be served). Over 33 KitchenAid appliances will be given away during the day (a few away after each panel).

Mixer begins at 3:45pm (ends at 5pm)

(drinks, prizes and great company!)

Our workshop menu will include (updated 5/26/10 - more panelists will be announced soon):

"How to Leverage Traditional Media" with Emily Fleischaker - Multimedia Editor for Bon Appetit magazine,Kat Kinsman - Managing Editor CNN's upcoming Food Blog Eatocracy and Allen Salkin - Reporter for the New York Times and The panel is moderated by Erik Detusch of ExcelPR Group.

"Building your Brand - From Blog to Cookbook and Beyond"with Jaden Hair of (also TV chef and food columnist for Discovery/TLC and the Tampa Tribune), James Beard Award winner David Leite of, and author Cathy Erway, cookbook author and publisher of The panel is moderated by Brian Simpson, the Director of Social Hospitality at the The Roger Smith Hotel.

"How to Sell Ads, Work with Brands & Monetize Your Blog"with Jessica Randazza - Marketing Manager at Digitas, a digital communications agency for KitchenAid USA, Kara Berklich Weber - VP Marketing for the Rubicon Project and Pete Spande - SVP Federated Media. The panel is moderated by Babette Pepaj - Founder of and TECHmunch.

"A Review of FTC Blogger Guidelines" with Sarah Evans of Sevans Strategy. The conversation is moderated by Erik Detusch of ExcelPR Group.

"Building and Implementing Your PR Plan"with Hilary Allard of The Castle Group/Food4Media, Erik Deutsch of ExcelPR Group and Frani LiebermanM Booth & Associates. The panel is moderated by Sarah Morgan of MCS Healthcare Public Relations.

"Gaining Mometum and Building Community" with Jessica Amason- columnist at The Huffington Post and creator of the blog, Erik Trinidad of, and Eliot Glazer of Urlesque ( The panel is moderated by Alejandra Ramos of

"Food Trends" with Adriana Velez of the Brooklyn Food Coalition, Ulla Kjaral of Goldilocks Finds Manhattan, Leitha Matz of & Haiku Lunchbox. The panel is moderated by Nicole Taylor of The Heritage Radio Network.

"Posting High-Value Content & Curating Flavors"with Nichelle Stephens - Founder of Cupcakes Take the Cake, Kristyn Pomranz - Editor of Network and James Beard Foundation Nominee Liza de Guia of The panel is moderated by Ben Leventhal from NBC and

"Blogging Effectively: Analytics, Resources and Best Practices"with Jessica Binder of,  Carol Cain of and Amy Cao of The panel is moderated by Jennifer Perillo of

"The Main Ingredient: Recipe Writing 101" with Jennifer Perillo of

"Practical SEO Tips to Build Your Blog traffic" with Shawn Dragaan - SEO Expert and Josh Unseth of The Jar Group. The panel is moderated by Mark Tafoya of

"Bringing Your Passion Offline: Food Events" with Kara Masi of the Ted & Amy Supper Club, Matt Timms of Chili Take-Down, and Mark Matsumoo of The panel is moderated by Nichelle Stephens - Founder of Cupcakes Take the Cake.

"Storytelling: Connecting the Who with the What" with Cathy Brooks - Founder & Raconteur of Other Than That (also Exec Producer & Host of Social Media Hour)

Our sponsor(s):

Cupcakes thanks to Robichelli's



Interested in becoming a sponsor? Contact us at

Media sponsors:

Got a question? You can reach us at:  @BakeSpace

Join our TECHmunch Facebook Fan Page

See our Facebook Event Page

Check out photos from our last event TECHmunch| Austin

Notes on ticket prices:This event is intended primarily for food bloggers, who can attend at a discounted rate.  If you represent a brand, marketing/PR firm, online publisher,  or other non-blogger entity, please purchase a "Brand/Corporate Level" ticket. Thanks!



Coming soon... TECHMunch events in Los Angeles, Chicago, Tampa, San Francisco, Seattle & Indianapolis... to name a few. Sign up for alerts here if you'd like to be notified when TECHmunch will be coming to your area. 

Have questions about #TECHmunch | NYC? Contact TECHmunch Food Blogger Conference

When & Where

Roger Smith Hotel
501 Lexington Avenue
New York, NY 10017

Thursday, June 10, 2010 from 9:00 AM to 5:00 PM (EDT)

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