Tealium University IQ Fundamentals Feb 5th
Event Information
Description
Tealium University provides training and education for all levels of digital professionals that use our Tealium iQ™ tag management system or our Tealium AudienceStream™ solution.
At Tealium University, you will:
- Master the basics of Tealium iQ, including step-by-step instructions for solving common use cases
- Learn best practices and advanced techniques for tag management and audience segmentation
- Get hands-on training with live demo environments to maximise training impact
Agenda:
09:00 AM - 09:50 AM - Tag Management: Concepts & Tag Management: Tealium iQ Architecture
10:00 AM - 10:50 AM - Tag Management: Designing Your Data Layer
11:00 AM - 11:50 AM - Tag Management Use Case: Initial Deployment & Tag Management: Integration and Prototyping
12:00 PM - 01:00 PM - Lunch
01:00 PM - 01:50 PM - Tag Management Use Case: Advanced Load Rules
02:00 PM - 02:50 PM - Tag Management Use Case: Controlling Conversion Tags
03:00 PM - 03:50 PM - Tag Management Use Case: Simple Event Tracking & Tag Management
04:00 PM - 04:30 PM - Introduction to AudienceStream and Data Layer Enrichment