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Talking to Customers: When and How to Use Four User Research Methods

Nasdaq Entrepreneurial Center

Tuesday, February 28, 2017 from 9:30 AM to 11:00 AM (PST)

Talking to Customers: When and How to Use Four User...

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Type End Quantity
Entrepreneur 3d 7h 50m Free  
Student 3d 7h 50m Free  

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Join us for 

Talking to Customers: When and How to use four user research methods

with Marianne Berkovich

 

Many startups struggle getting in front of users and receiving honest feedback. Or they get in front of users but aren't sure how or what to ask. Having a deep understanding of your users' problem is paramount for nailing product market fit, so if you're looking to uncover the best practices as you conduct user research, this course is for you!


During Marianne's workshop, we’ll cover four main user research methods that a team would need to use at all stages of the product development lifecycle to answer these questions:


- What should we build?

- How should we build it?

- Did we build it right?


Don't be that startup that does more building than listening to users early on, learn from an expert and fine tune your offerings! 

 

OUR SPEAKER

Marianne Berkovich, User Research Consultant, Founder+Co.

Marianne Berkovich has a deep expertise in user experience research - uncovering people’s needs where technology is the solution. Over the past 13 years Marianne has helped teams at Google and Adobe understand their users’ needs in order to build great products. She has also equipped dozens of entrepreneurs with the know-how to understand their users' needs.

Have questions about Talking to Customers: When and How to Use Four User Research Methods? Contact Nasdaq Entrepreneurial Center

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When & Where


Nasdaq Entrepreneurial Center
505 Howard St
Plaza Level
San Francisco, CA 94105

Tuesday, February 28, 2017 from 9:30 AM to 11:00 AM (PST)


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Organizer

Nasdaq Entrepreneurial Center

EC

The Nasdaq Entrepreneurial Center is a San Francisco-based non-profit that provides entrepreneurs with access to professional mentorship, classes taught by industry leaders, state-of-the-art media facilities, and events with high-profile thinkers.

Interested in learning about our programs?  Sign up for our newsletter here.  

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Talking to Customers: When and How to Use Four User Research Methods
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