It's a photo! It's a video? It's a......GIF!!
GIF - short for graphic interchange format, is the perfect union between the static and the kinetic. It's a happy little in-between for when emojis and LOL's just aren't cutting it anymore. And now, gifs (pronounced with a hard "g" - it doesn't matter what Steve Wilhite says otherwise!!), have made their way back into the creative world, and are on the fast track to becoming the most popular 'new' medium within the world of photography.
So, what's the deal?
Talk Gif-y to Me is a one-day workshop for those who want to dip their toes into the magical world of gifography. Led by gifographer Meagan Abell of Meagan Makes Gifs, we'll get the lowdown on what gifs are, why they're awesome, how to incorporate them into your business, and how to get started creating your own for your clients, or just for fun!
A gif by any other name...is also known as a cinemagraph.
Created by duo Jamie Beck and Kevin Burg of Anne Street Studio, cinemagraphs burst into the fashion world in 2011, and they were also used by Tyra Banks on season 20 of ANTM. You can kind of think of cinemagraphs as the Wes Anderson of gifs. They have a distinct, recognizable aesthetic to them, and they're full of understated beauty and a strong narrative. They're simply enchanting when done right, and an amazing storytelling tool for a creative's artistic arsenal. We're totally going to be making some - and it's gonna be awesome.
12:00 PM - Welcome + Introduction/Get To Know You
12:30 PM - Keynote Talk + Full Workflow Example
1:30 PM - Examples of how to shoot a stop motion gif + cinemagraph using video + cinemagraph using burst mode. Short Q + A on shooting for gifs.
2:00 PM// SNACK BREAK //
2:15 PM - Breakout groups to shoot each gif setup
3:00 PM - Learning 3 separate techniques for creating each kind of gif
3:45 PM - Applying techniques to create your gif
4:30 PM - How to save your gifs + share them to social media + share with your clients
5:00 PM: Free for all Q + A on anything previously covered
6:00 PM: Workshop ends, sad!
What do I need to bring?
You will need:
-A camera capable of shooting video + photos**
-a laptop with Photoshop installed** (PS Creative Cloud OR CS6 is recommended! NO PS Elements!)
- Lightroom (recommended)
- iMovie or Windows Movie Maker (recommended)
** = required
Do I need to know anything more about the area?
The event will say "Philadelphia" but it will actually be hosted by the amazing Erica Corvin in her studio in North Wales, about 40 minutes outside of the city! The studio is on the 3rd floor, and unfortunately there's no elevator, so please be aware of that when making plans as far as gear!
Do I REALLY need a tripod?
YES. I cannot stress this enough. You will save yourself SO MUCH frustration when post-processing
Why do you recommend Lightroom and iMovie/Movie Maker?
These programs will greatly reduce the length of your workflow and make your life a lot easier.