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Taking your ‘new’ brand to China - Is KOL Marketing Worth a Slice of Your M...

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Stone Drums Group

271 Collins Street

Level 9

Melbourne, VIC 3004

Australia

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Are you responsible for creating, managing or executing your company’s marketing strategies in China?

Are you looking for ways to develop your marketing, branding, and communication to improve brand awareness and to gain marketshare?

With over 1.4 billion people living in China, and over 600 million of those being active internet users, it’s no surprise that digital marketing and building an online presence in China is essential for a brand’s success.

The purpose of this workshop is to share with you the insights and secrets to help you determine your Chinese digital market strategy using KOLs.

Learn the following and more:

  • The role of social media in Chinese digital marketing strategy

  • Why KOL Marketing is an essential Chinese social media tool

  • Why should I promote my brand with KOL?

  • Does KOL marketing work?

  • What can KOL do for my brand?

  • Who is using KOL strategy?

  • What are some of the ways I can collaborate with KOLs in China?

Special Guest: David Gulasi

http://www.theaustralian.com.au/news/nation/australian-david-gulasi-how-a-clown-became-a-chinese-megastar/news-story/45c0337d9abdf52e72dd8645d0038741

https://www.linkedin.com/in/davidgulasi/

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Stone Drums Group

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Date and Time

Location

Stone Drums Group

271 Collins Street

Level 9

Melbourne, VIC 3004

Australia

View Map

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