Marketing is essentially the process of delivering enhanced value to a business; whether that’s increasing the number of leads, developing brand equity, or improving customer retention.
Strip away the jargon and it boils down to the following fundamentals:
Defining. Finding. Winning. Keeping.
Discover how you can grow your business to the next level without a full-time Marketing Director with John G. Courtney, Regional Director of The Marketing Centre. The seminar is ideal for growing and ambitious businesses with turnover £1m - £50m
John is highly ranked in both the “Top 100 UK Entrepreneurs” (City AM) and also “Top 100 Digital Influencers” (Directors Centre) lists. He has been a conference speaker at The Digital Marketing Show, Tech For Britain and Like Minds Ideas & Innovation.
He has founded, grown and exited 6 marketing-led businesses in 35 years. John originally trained as a Strategy Consultant before forming his own consultancy where he advised many clients on their marketing strategies and implementation, both on and off line.
His most recent business, Strategy Digital, grew to being a mid-sized search, content marketing, PR and social media agency. Since exiting his digital marketing business, John has excelled as a business mentor helping expanding businesses with Microsoft Ventures, HRH Prince Andrew’s Pitch@Palace, MassChallenge and Entrepreneurial Spark.
John is also Chairman of the Advisory Board of Lux Rewards and Regional Director for www.themarketingcentre.com
The Bath Business Show 14th October 2016 10am- 3pm is a large regional Business Expo full of vital business content and many networking opportunities. Business people from the wider region, including Somerset, Wiltshire, Bristol and Gloucestershire are invited to attend for free. The main Show will open at 10am and close at 3pm, but some pre-show seminars and content will start from 9am and finish at 4pm.