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SVPG Workshop - How To Create Products Customers Love - NYC - June 11-12, 2018

Silicon Valley Product Group

Monday, June 11, 2018 at 9:00 AM - Tuesday, June 12, 2018 at 5:30 PM (EDT)

SVPG Workshop How To Create Products Customers Love -...

Ticket Information

Ticket Type Sales End Price Fee Quantity
Single Attendee Jun 11, 2018 $1,995.00 $0.00
Multiple Attendee Jun 11, 2018 $1,895.00 $0.00

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Event Details

How To Create Products Customers Love



This special workshop is designed for Product Managers/Product Owners, Product Leaders (GPM/Director/VP Product) and Startup Co-Founders from Technology-Powered ProductCompanies that want to dive very deep into the product roles and learn the leading edge practices from the world's best technology product teams.  We discuss techniques from Product Discovery, Lean Startups, Design Thinking, Agile, and Customer Development.




We will discuss the modern product manager and product leader roles in depth, along with the dynamics of a strong product team.  We'll discuss how we come up with a powerful and compelling vision and product strategy, and we'll discuss how empowered product teams determine what the need to build in order to deliver business results.  We'll discuss in depth the techniques that product teams use to discover and deliver disruptive products, including how we tackle the major risks of value, usability, feasibilty and viability, and how we use both qualitative and quantitative methods to address those risks.




The workshop will be delivered personally by Marty Cagan, the founder of the Silicon Valley Product Group.  Before founding the Silicon Valley Product Group to pursue his interests in helping others create successful products through his writing, speaking, and training, Marty was most recently senior vice-president of product and design for eBay, where he was responsible for defining products and services for the company’s global e-commerce trading site.  Marty is the author of the book "Inspired: How To Create Tech Products Customers Love."

The course is designed to teach you everything you need to know to be a confident and competent product owner/product leader for products that make a difference.

NOTE: Please be warned that this is an intense two days.  It is designed for technology product people that are serious about becoming exceptional at their job.  We will use every minute of the two days, and your head will be spinning.  My intention is to provide the single best learning opportunity in the world for aspiring product leaders.  These sessions have always sold out with a long waiting list, so please don't sign up to take a spot unless you are serious about your career in product and willing to work hard to improve your skills.  If you're not sure it's for you, talk to someone that has attended a session.


If you are travelling to NYC for the session, there is a nearby Marriott Courtyard hotel and we have secured a block discounted rate.  This rate is valid up to 1 month prior to the event.  You can reserve your room either online or by calling: Marriott Reservations directly at 1-800-321-2211 and ask to book one of the "SVPG Rooms" at the Courtyard New York Manhattan/Chelsea at 135 West 30th Street, NY.


You can cancel with a full refund for any reason up to 7 days prior to the event.  After that, it is too late for a refund but you are free to send any substitute you like (it is generally too late to get substitute attendees from the waiting list so the seat would go unused).

Have questions about SVPG Workshop - How To Create Products Customers Love - NYC - June 11-12, 2018? Contact Silicon Valley Product Group

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When & Where

Innovation Loft
151 W 30th St
2nd Floor
New York, NY 10001

Monday, June 11, 2018 at 9:00 AM - Tuesday, June 12, 2018 at 5:30 PM (EDT)

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Silicon Valley Product Group

The Silicon Valley Product Group (SVPG) was created to share our senior level experience and knowledge of best practices with our clients. Our partners are all industry veterans, who have each held executive level positions at major Silicon Valley firms where they have been instrumental in the development of leading products. We are not career consultants; we started SVPG to share what we’ve learned.

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SVPG Workshop - How To Create Products Customers Love - NYC - June 11-12, 2018
Things to do in New York, NY Class Business

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