$2,395 – $2,495

SVPG Workshop - How To Create Products Customers Love - NYC - Feb 19-20, 20...

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Location

Innovation Loft

151 W 30th St

2nd Floor

New York, NY 10001

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Refund Policy

Refund Policy

Refunds up to 7 days before event

Event description

Description

How To Create Tech Products Customers Love

OVERVIEW

This special workshop is designed for Product Managers/Product Owners, Product Leaders (GPM/Director/VP Product) and Startup Co-Founders from Technology-Powered Product Companies that want to dive very deep into the product roles and learn the leading edge practices from the world's best technology product teams. We discuss techniques from Product Discovery, Lean Startups, Design Thinking, Agile, and Customer Development.

WHAT IS COVERED?

We will discuss the modern product manager and product leader roles in depth, along with the dynamics of a strong product team. We'll discuss how we come up with a powerful and compelling vision and product strategy, and we'll discuss how empowered product teams determine what they need to build in order to deliver business results. We'll discuss in depth the techniques that product teams use to discover and deliver disruptive products, including how we tackle the major risks of value, usability, feasibility and viability, and how we use both qualitative and quantitative methods to address those risks.

WHO IS TEACHING?

The workshop will be delivered personally by Lea Hickman, Product Partner of the Silicon Valley Product Group.

For over 25 years, Lea has been leading product teams to deliver world class products used by millions of people. Starting her career at IBM where she was building applications for Fortune 500 companies, she went on to lead product teams at Netscape, Macromedia, Adobe and InVision.

Her work in technology evangelism, partnerships, product marketing and product management give her insights on how product can drive the entire business. At Macromedia she worked directly for the President of Products and the CTO on the New Business Opportunity team responsible for new products and businesses that leveraged the Flash Player. At Adobe, Lea led Product Management for all of the Design, Web and Interactive tools including Dreamweaver, Flash, Indesign and Illustrator. Lea was responsible for the product vision and strategy of the Creative Cloud, working with hundreds of colleagues across Adobe to transform Adobe from boxed software to one of the most successful SaaS services in the industry. After her work on the Creative Cloud, Lea went on to manage the consumer business at Adobe where she had responsibility for all marketing, product and engineering.

The course is designed to teach you everything you need to know to be a confident and competent product manager/product leader for products that make a difference.

NOTE: Please be warned that this is an intense two days. It is designed for technology product people that are serious about becoming exceptional at their job. We will use every minute of the two days, and your head will be spinning. Our intention is to provide the single best learning opportunity in the world for aspiring product managers and leaders. These sessions have always sold out with a long waiting list, so please don't sign up to take a spot unless you are serious about your career in product and willing to work hard to improve your skills. If you're not sure it's for you, talk to someone that has attended a session.

CANCELLATION POLICY:

You can cancel with a full refund for any reason up to 7 days prior to the event. After that, it is too late for a refund but you are free to send any substitute you like. (It is generally too late to get substitute attendees from the waiting list so the seat would go unused).

HOTEL INFO:

There are no special hotel discounts, but the recommended hotel is the Marriott Courtyard on 135 W. 30th Street.


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Date and Time

Location

Innovation Loft

151 W 30th St

2nd Floor

New York, NY 10001

View Map

Refund Policy

Refunds up to 7 days before event

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