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Strategic Customer Service in 2020: A book talk by author John Goodman

DC-Area SOCAP Chapter

Wednesday, March 27, 2019 from 12:00 PM to 3:00 PM (EDT)

Strategic Customer Service in 2020: A book talk by...

Ticket Information

Ticket Type Sales End Price Fee Quantity
SOCAP member ticket Mar 25, 2019 $20.00 $2.85
Non-member ticket Mar 27, 2019 $30.00 $3.46

Share Strategic Customer Service in 2020: A book talk by author John Goodman

Event Details

On March 27, you're invited to join the DC Chapter of SOCAP to celebrate the second edition of customer service expert John Goodman's landmark book, Strategic Customer Service. Join us to network with your peers, eat a delicious lunch, and listen to a fascinating talk by John and co-author Scott Broetzmann. They'll discuss the 2019 edition of their book, which offers a data-packed roadmap on how companies can actively reach out to customers, prevent problems, and resolve issues in ways that boost loyalty.

Here's an overview of the program:

  • John and Scott will share 30 years of research from companies such as 3M, GE, and Chick-Fil-A. They'll help you transform your customer service operation into a strategic, revenue-generator  with empowered frontline agents, well-managed outsourcers, proactive technology, and an integrated Voice of the Customer program. 
  • Ed O'Day, AARP Senior Vice President of Member Communication will share AARP's vision and its commitment to transforming the customer experience. He'll discuss AARP's digital adoption strategies for the present and future, and he'll explain how they've leveraged knowledge across channels.
  • Questions and answers with the authors and hosts.

Agenda

  • 12 pm - Networking and lunch
  • 12:30 - Presentations by authors and AARP leadership
  • 1:45 - Questions
  • 2:30 - Adjourn

Need another reason to register right away? The first 25 people to register for this event will receive a free copy of Strategic Customer Service, so sign up now!

If you purchase a ticket but cannot attend the event, please let us know as soon as possible. We do not offer refunds, but you may send a substitute in your place.


Many thanks to AARP for hosting this event and to Bright Pattern for sponsoring!


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Have questions about Strategic Customer Service in 2020: A book talk by author John Goodman? Contact DC-Area SOCAP Chapter

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When & Where


AARP
601 E Street NW
Washington, DC 20049

Wednesday, March 27, 2019 from 12:00 PM to 3:00 PM (EDT)


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