Storytelling with Social Media

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SpringHill Suites by Marriott Pittsburgh Butler/Centre City

125 E Jefferson St

Butler, PA 16001

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Learn about different social media platforms and how to create content that shows your brand's story!

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Social media influences everything! A solid social media presence is vital to a small business's marketing plan. Many small businesses think they've excelled on their own and don't need social media. In 2019, it is estimated that there will be around 2.77 billion social media users around the globe, up from 2.46 billion in 2017, according to Statista.

Other small businesses think creating social media profiles and not using them is good enough.

Wrong.

Being successful with social media requires more than just showing up. It must include storytelling aspects, allowing users a peak into your brand's story; they want to see emotion.

That's what we will cover in Storytelling with Social Media. We will start out by reviewing each platform and its purpose, (Facebook, Twitter, Instagram, Pinterest, and LinkedIn) and then move into ways to create content that engages, resources, and more.

Bring your laptop or tablet! In the final hour we'll offer a chance for you to log on to your existing platforms and offer live feedback.

This workshop is for you if: you're a small business owner and want to DIY your social media platforms; you're actively on social media but aren't seeing engagement (likes, shares, comments); you're all out of ideas to create content and don't know where to turn; you're interested in hanging out with cool people and want free snacks.

For more information about Heather Cherry Consulting, check out our website!

Date and Time

Location

SpringHill Suites by Marriott Pittsburgh Butler/Centre City

125 E Jefferson St

Butler, PA 16001

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