Storytelling for Business (Workshop)
Event Information
Description
'You're so special to me.' Almost every brand wants its customers to feel that way. What are customers saying about your company, products, and services? How do you make them feel?
To draw people in and get them to form a strong emotional connection to your brand, you must master the skill of business storytelling. Stories help you get your point across effectively in a way that makes people get interested. This workshop uncovers how you can convince, inspire, and influence with business storytelling.
Who Should Attend?
- startup founders
- human resource professionals
- salespeople
- marketers
- business professionals
What You'll Learn
- storytelling tools and formats
- context really matters
- no conflict, no story
- consider your audience
- how to resolve a brilliant conclusion
About Michael Roach Creative
Michael Roach Creative is a marketing and creative firm that provides fresh, original thinking, business strategies, and execution to small and medium-size businesses (SMBs), and organizations. We help you become visible and heard in a crowded and competitive marketplace and help you accomplish your sales/business goals. Let's explore what you need to engage your audience.
About Michael Roach
Michael Roach is an American Marketing Association (AMA) member and Professional Certified Marketer (PCM). In addition to running his own creative/marketing firm, Michael Roach Creative, he served as Executive Vice President of Communications with the AMA New York Capital Region chapter.
Michael thrives in fast-paced, creative environments and enjoys speaking with audiences about marketing, design, business, and technology.
Bonus: Registered attendees at the event get:
- 15% discount on digital kiosk advertising (locations through states of New York and Pennsylvania)
- 20% discount (normally $150) on comprehensive Marketplace - Competitive Analysis Report
- 20% discount + free setup on order of pens for your business with your company-branded logo... (3) styles to choose from AND advertising
*** Bonus offers valid until October 1, 2018 ***
