San Francisco, California
London, United Kingdom
Lisa Johnson has exclusively taught this storytelling curriculum to executives globally at Nike and Google. Her story methodologies are also taught at Stanford University in their MBA program. 2017 marks the first time that this powerful training will be available outside of these prestigious organizations.
Story U: Modern Entrepreneur Story Lab
Build Your Story. Use Your Voice.
Build your brand’s stories with the guidance and support of Chief Storyteller Lisa Johnson
You are all in. You’re an agent of change with a fire in your belly. You have something incredible to offer a waiting world.
Your company is built --but your message has yet to take flight and achieve its full potential. It is running around frantically on its feeble bird legs when it could be rising high on its mighty wings.
You have read the books, and listened to the talks. But what you really crave is a magical day of building in the story lab, where you use proven tools to create a portfolio of narratives and metaphors that bring your ideas to life.
It is time to head back to school at Story U, but this time you’re going to major in influence.
In this workshop you will:
- Learn the brain science behind shaping beliefs, changing minds and inspiring people to take action
- Transform your success stories into compelling three-minute narratives that light up the brain
- Distill complex information, instructions and ideas into emotionally rich metaphors
- Story-wrap dry bullet points and social media posts to make them memorable, repeatable and easy to spread
- Identify and shape personal and brand stories that build trust
- Understand the brain rules for how to spend your time in front of an audience
Join Lisa Johnson and a group of inspiring change agents in the Story Lab January 28th from 9am-5pm in the heart of downtown Nashville, TN.
Here are some great hotel options within a few miles of where the workshop will take place.
Book hotels early because they can sell out quickly.
Homewood Suites Nashville Vanderbilt Hotel - $161/night
Home2 Suites by Hilton Nashville Vanderbilt - $193/night
Hampton Inn Nashville / Vanderbilt - $169/night
Cancellation Policy for Story U Workshops:
Story U event tickets are non-refundable upon purchase, but fully transferrable to a substitute registrant up to, and including, the day(s) of the event. The transfer of tickets to another attendee can be made by emailing email@example.com. We will not share your email address with anyone.
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Lisa Johnson, Chief Storyteller
Story U teaches leaders and brand builders how to be influential storytellers. Our lively interactive training sessions are grounded in powerful brain science and tailored for leaders, sales teams, creatives, entrepreneurs, fundraisers, and change agents of all kinds.
As Story U’s Chief Storyteller, Lisa Johnson is an expert in the science behind influence and change. She is the creator of Story U’s six workshops and a unique suite of story-building tools. For the past three years, Lisa has exclusively taught her storytelling curriculum to executives globally at Nike and Google. Her story methodologies are also taught at Stanford University in their MBA program. 2017 marks the first time that this powerful training will be available outside of these prestigious organizations.
A thought leader for the past two decades, Lisa is the author of several books including the critically acclaimed Don’t Think Pink which was chosen by Chris Murray as one of the top Marketing Books of all time in Marketing Gurus. Lisa’s marketing concepts have appeared in Harvard Business School’s Working Knowledge, the New York Times Magazine, Entrepreneur Magazine, and on NPR’s “Marketplace” and “All Things Considered.”
Lisa loves the outdoors and some of her favorite memories have been biking around Oregon, kayaking for a week with a group of rowdy women in British Columbia, and waterskiing the many lakes in the Pacific Northwest. Lisa is a grateful cancer survivor and is currently living her "bonus life" with adventure and joy. She is a proud new resident of Nashville, TN where she lives with her husband, Dave of 25 years with their two dogs Scout and Mojo.