[Startups] : Accelerator Bootcamp For Startups
Event Information
About this Event
- This Startup Accelerator Bootcamp is a 5 Days Program from Monday through Friday
- Each day this Startup Accelerator Bootcamp will begin at 9am and will end at 5pm.
- Each day we'll cover different modules and on Friday, it'll be a Demo Day where you may get the Investment (real money $$)
- The startup bootcamp outline, agenda is mentioned below for each day in very detail
THIS STARTUP BOOTCAMP IS FOR YOU IF:
- If you are at the Ideation & Execution Stage of a startup business. Join us & execute your startup idea successfully.
- If you are at the MVP (Minimum Viable Product) stage. Join us & we'll help you to make this MVP into a successful Startup Business Product.
- If you already have a startup business. Join us to Accelerate, Grow, Get good $$ MoM / YoY growth, Get Investments for your startup business.
DAY-1 OF BOOTCAMP (MONDAY):
1. BUILDING A STARTUP BUSINESS
--- Remember : For a startup business, No Idea is never too old to break or set records, Market is always ready for it, if executed properly.
--- Learn : How to execute your startup business idea in order to get the Success through little efforts, time & money.
--- Get to know : Whether the idea for your Startup business will work or not and what are the ways to make it work for your startup business
2. MARKET RESEARCH & STATISTICS
--- Understand : Why market research is necessary & how to do it for your startup business
--- Crowdsourcing : How and where to get the desired results for your startup business
--- Demographics : Find out who is going to buy your product and how to make strategies accordingly for your startup business
3. DATA & STATISTICAL ANALYSIS
--- Learn : What data are we going to need for the analysis and how it will impact on the future strategies for your startup business
--- Find Out : What statistics hold most important aspects for your startup business and you must analyze & re-analyze to confirm the facts
--- Techniques : Find out what data & statistical analysis techniques are we going to use to analyse our data
4. DECISION MAKING
--- Understand : Why your decision to proceed or to abort depends heavily on the outcome of the market research data & its analysis
--- Learn : How to "FAIL SAFE & FAIL FAST" in order to Excel in your startup business without any further delays
--- Decide : Whether to proceed or to modify rather than abort. If to proceed then how and if to modify then how to RESTRUCTURE it to build up a startp business
5. IP, LEGAL, COMPANY REGISTRATION
--- Get to know the Startup Legal Components
--- Find out what IP is applicable to your startup business & how to secure it
--- Learn when and how you are going to register a company
6. ACTIVITIES
a) GROUP DISCUSSION:
--- We'll analyze each and every idea, its pros & cons and the market for that startup idea
--- We'll figure out the Success & Failure rates % of a particular startup idea
--- We'll brainstorm the market potential, the customer behavior & on the strategies to figure out how to increase the chances of getting success for a startup
b) PLANNING & RESOURCING :
--- We'll make a plan/roadmap for each and every startup
--- We'll work & figure out the techniques / ways to increase the chances of success through a solid workable plan
--- We'll find out what all Resources are needed for the initial 3-12 months and will curb any unnecessary cost
c) CONNECTIONS :
--- Because there are other participants too, thus it'd be a brainstorming session, good for everyone
--- You'll be able to make a few connections in the bootcamp who could be your prospect partners, clients
--- I'll introduce each and every startup to the network they need in order to excel in their domain
DAY-2 OF BOOTCAMP (TUESDAY):
1. POC / MVP (MINIMUM VIABLE PRODUCT)
--- Get to know : What would be the MVP for your startup business and how to build it almost for Free
--- Find Out : What will be there in the Version 1.0 of your startups MVP
---- Learn : How to present the version 1.0 to the defined market so as to get the required data, statistics, traction for further analysis
--- Understand : Why it is necessary for your MVP to give you acceptable & promising statistics (results) so that your startup can survive
2. ESTABLISHING INITIAL MARKET CONNECT
--- Find Out : Who is going to be your initial target audiance to whom we are going to shoot MVP version 1.0
--- Get to Know the Potential Customer Behavior for your startup business so as to make the strategies accordingly
--- Learn : What strategies to be used to connect the MVP to the designated market to get the desired traction for your startup business
3. GATHERING & ANALYZING INITIAL DATA (TRACTION)
--- Find out : What DATA needs to be collected from the MVP's market connect for further analysis
--- Learn : How to analyze & conclude the state, stage, version of the MVP and if anymore versions / revisions are required
--- Understand : The tools we are going to use to analyze the data & statistics that will produce considerable & close results
4. GET EARLY ADOPTERS, ITERATION METHODS
--- Find out : who will be the Early Adopters for your startup business
--- Learn : How to convince the early adopters to get your MVP & what to offer them in return
--- Understand : How to validate the startup idea with MVP through the Iteration Methods
5. ACTIVITIES
a) GROUP DISCUSSION & MVP STRUCTURE :
--- We'll brainstorm & analyze each and every startup idea to find out what MVP will be more suitable for your startup business
--- We'll work on the strategies to build the MVP for almost for free and in a time bound manner so as to fast track things
--- We'll try to get the very initial traction for your startup business through the participants & other audiance which is immediately available
b) STATISTICS & DATA ANALYSIS :
--- We'll analyze the data & statistics collected (if available) for the MVP of your startup business
--- We'll use Test Cases of known Companies [for their MVP's] and will find out how the successful companies made it work
c) CONNECTIONS FOR MVP VALIDATION :
--- We will try to get the Sufficient Audiance Locally in time to validate the MVP for your startup business
--- Getting audiance quickly to validate the version so that it could be re-versioned with the improvements and push it to the next level
DAY-3 OF BOOTCAMP (WEDNESDAY):
1. PRODUCT
--- Know : The product and its value proposition in the defined market for your startup business
--- Understand : We need to determine the need of the customer to define, design, modify, re-modify the product for our startup business
--- Determine : The Actual Value of your product that Customers will love to pay without any hesitation
--- Define : Strategies for your startup product per your segment (B2B , B2C) and the customer behavior
2. PRODUCT POSITIONING
-- Find out : How and where you are going to position your product in the market to get the initial thrust & traction for your startup business
-- Learn : What product positioning strategies (placements & customer awareness)for your startup business
--- Understand : Why & how to position your product in the ++ ZONE (1st quadrant) to outcompete your competitors
--- Think : Whether Loss Leader Pricing Strategies will work for your startup business or not & if yes then how to execute it
--- Learn : How to complete & build a Good CALL TO ACTION (CTA) for your Startup Business
--- Think & Adopt : The value proposition (USP's) is what makes your product odd one out & how badly we need it to excel.
3. GO TO MARKET STRATEGY
--- Learn : How to build the best GTM (Go To Market) Strategies for your product
--- Find out : how to convey your message to the market even before shooting your product
--- Get to Know : Who are your prospects (potential customers) and how to determine their need for your product
--- Find out : How to reach out to your prospects or what all channels are available to convery your messages to your prospect customers
--- Learn : If a peak time window is applied to your product & if so then when is the right time to shoot your product to the market to ride the wave.
-- Find Out : Whether to start initially through Gamifying or Freemium or through similar strategies
--- Get to know : Whether your product is applicable for a Launch party or just for a Soft Launch
4. BUSINESS MODEL
--- Undertand : Business model is nothing but the VALUE you are creating for your customers & in return your customers are paying for it
--- Find Out : What are the common business models that most of the startups similar to yours, using to generate $$
--- Get to Know : The structure & usage of Lean Business Model Canvas that will help your startup succed in terms of customers & revenue $$
--- Learn : How to build Value Chain in order to create revenue model from it for your startup business
--- How to build a perfect business model for the kind of startup business you have
5. ACTIVITIES
a) GROUP DISCUSSION :
--- We'll brainstorm & analyze each and every startup idea to find out the best suitable Product for your startup business
--- We'll work on the PRODUCT POSTIONING & GO TO MARKET Strategies for each startup with very similar successful examples
--- We'll make strategies to identify the need, hitting the timebound market, channels & the initial customer acquisition
b) LEAN BUSINESS MODEL CANVAS :
--- Using the Canvas model, we'll build the business/revenue model for each and every startup
--- We'll make sure of the existing Similar Businesses to fill the CANVAS to find out what would be the best sustainable Business Model for each startup
c) INITIAL PROSPECT CONNECT :
--- We will try to get the initial prospects locally & quickly to find out the if the strategies build are working well or if any modification required
--- We'll make use of all practical channels to connect to prospects and will try to acquire them in a PAID version for your startup business
DAY-4 OF BOOTCAMP (THURSDAY):
1. CUSTOMER ACQUISITION
--- Find Out : The ideal customers or target audiance for your startup business
--- Find Out : What will motivate a customer to buy from your startup
--- Learn : The authority, decision making capabilities of your customer
--- Find Out : What factors or events prevents a prospect customer from buying
--- Get to Know : What type of customer [behavior] you are going to deal with for your startup business
--- Get to Know : How to understand and convert an indecisive customer
--- Learn : The customer behavior modelling & corresponding strategies for your Startup business
--- Learn : How to build initial connect with a Prospect Customer and how to bypass your Competitors to get the propect in your bucket
--- Learn : The Customer Acquisition Cost (CAC) & the Customer Lifetime Value (CLV)
--- Understand : How to ensure the CAC is always much lesser than that of CLV
--- Learn : How to predict & analyze the MRR based on the forcasted CAC & CLV for a startup business
--- Learn : How to use CAC in correlation with CLV for recurring revenue & business growth
--- Learn : How to engage customers & how to perform the NPS for the betterment of the startup business
--- Learn : How to Analyze & use BANT for the Customer Acquistion and how to make the NEED part more predictable for your startup business
2. CUSTOMER RETENTION
--- Learn : The basic strategies that are used for customer retention almost in every business whether its a startup or a SME
--- Find out : The CRR (Customer Retention Rate/Ratio) for a type of business you are into or for the whole vertical to ensure your CRR is approchable.
--- Learn : How to diminish the CHURN rate as it always kills a business and learn the factors that increases the churn rate.
--- Learn : How to convert Feedbacks into Feedforwards to retain customers for your startup business
--- Learn : Why and how to make a customer feel more as a Partner and not as a Customer to offer great value propostion.
--- Get to know : How to improve customer experience across all channels to make sure he is not looking for any of your competitor
--- Learn : How to execute the Loyality Programs to enhance the value proposition & how to overcome "buyers remorse"
--- Understand : The demand of an existing customer & how to make sure your business get regular $$ from a customer
--- Find Out : The long lasting effect of a poor value propostion to an existing customer that will create heavy impact on your startup business
3. SALES & MARKETING STRATEGIES
--- Find out : The needs of the market & what drives a customer's will to buy a product from your vertical
-- Figure out : what kind of Sales & Marketing Strategies you are going to use for your Startup Business
-- Whether you need only sales or only marketing strategies & how to polish them to yield good results
--- Learn : how to improve bottlenecks in your Sales Pipeline to get a good converstaion rate for your startup business
--- Learn : How to define & design a sales pipeline particularily for your startup business
--- Understand : The ways to assign values & predict a WSP (weighted sales pipeline)
--- Learn : The stages & essential event matrics that you need to track in your sales pipeline for your startup business
--- Learn : how to forecast for a few quarters in terms of prospective sales to make sure your startup is on the vision you have created
--- Find Out : how to optimize the MQL (Marketing Qualified Leads) and the SQL (Sales Qualifying Leads) to get a good conversion
--- Understand : The challenges with MQL's that will affect your startup business for sure and how to overcome those challenges
--- Learn : How to get a good MRR with Low MQL's & SQL's for your startup business
--- Learn : The ways to enhance the MRR's & ARR's for your Startup Business
-- Understand : Why Adertorials, Growth Hacking Strategies, PR's are required to get ROI's with MRR/ARR's for a startup
--- Find out : How to get earned media & PR for your startup business
--- Learn : How to make best use of Content & Inbound Marketing strategies for your startup business
--- Learn : The ways to do Cobranding, Affinity Marketing, Cause Marketing, P-O-P Marketing for your startup business
--- Learn : The ways to build a Brand that will impact the sales, marketing, customer acquisition & retention
--- Find out : The ways to optimize and use effectively the Digital Marketing Strategies (SEO, SEM, SMO, SMM, Affiliate, Email)
--- Get to know : How to predict CLV, how to work on historic & predictive CLV's and how to tackle a highly varying CLV for your startup business
4. ACTIVITIES
a) GROUP DISCUSSION :
--- We'll brainstorm & analyze the Sales, Marketing, Customer Acquisition, Customer Retention Stratgies for each Startup Business
--- We'll define, design the sales & marketing strategies, pipelines for each startup with very similar successful examples
--- We'll work on the FUNNELS & CUSTOMER METRICS for a particular startup [type] to ensure the standard deviation is too little from the defined values
b) BRANDING, CHANNELS & STRATEGIES :
--- We'll use the all known channels (in & out) to build a brand of your startup and will make initial awareness in the defined geo-political area to acquire customers
--- We'll figure out the breakaway strategies to get the existing customers from your competitors for your startup business
--- We'll generate Leads (Sales & Marketing) and will push the strategies to engange a prospect customer to buy from your business
c) INITIAL SALES & PROSPECT CUSTOMERS :
--- We'll , through local channels, apply the sales & marketing strategies defined earlier and will figure out the conversion rate in terms of sales leads or prospect's entry
--- We'll try to get the initial prospect customers and will learn & analyze their behavior, their CAC, will analyze their CLV through Historic & Predictive CLV's
--- We'll fix any issues lying at this stage or will modify the startegies to ensure the converstion rate is high and the CRR is high too.
DAY-5 OF BOOTCAMP (FRIDAY):
THIS DAY IS DEDICATED TO FUND RAISING $$. TECHNIQUES, RESOURCES, CONNECTIONS FOR YOUR STARTUP BUSINESS. THIS IS THE DEMO DAY. THIS IS THE DAY TO FIND & GET THE REAL MONEY $$
1. FUND RAISING [BOOTSTRAP, CROWDFUND, EQUITY CROWDFUND]
--- Find out what all fundraising methods are available for your startup business
--- How much, when and through what methods you should raise the funds for your startup business
--- Learn : How to raise funds $$ through Crowdfunding if the product of your startup business falls into one of the catagories supported
--- Find Out : How you can make a good use of convertible notes in place of equity wherever you can.
--- Get to Know : The Term Sheet, its components and how to negotitate on some of the most critical points of it.
2. PITCH DECKS & BUSINESS PLANS [DRAFT & PRESENTATION]
--- Why Pitch Decks & Business Plans are required and in what forms for a startup business & how to build them.
--- Get to Know : What are we going to convey & how are we going to convey our word to an investor for the startup
--- Learn : How to Pitch the deck and the plan , when & in what form to get the attention & funds for your startup business
3. INVESTMENT READINESS & INVESTMENT ANALYSIS
--- Find out if you are ready to reach out to investors [Crowd, Angles, VC's] for your startup or Not
--- Find out what your potential investors are looking from you or from any startup business
--- Learn : The ways to expedite the fund raising process with investors through bypassing the basic cycle
--- Learn : How & where to get the investors required for your startup business and how to get connected to them for funds
4. GET CONNECTED TO ANGLES FOR THE PRE-SEED & SEED ROUND
--- I'll try to bring ANGEL Investors, VC Connections, Investor Connections onboard this day and you can PITCH to them directly to get the funds $$
--- I'll give you some references when you are ready to get the funds for your startup business
--- I'll also help you open other channels to get the funds for your startup business
--- If your business is applicable for PRE-SEED round then, I'll analyze and i myself may invest $5,000 to $10,000.
ABOUT ME:
I am LAKSHMAN SINGH (Startup / Business Mentor, Business Consultant & Coach, Fund Management, Angel Investments)
I have over 12 years of experience and help people in business through Consultations, Advices & Auditing. I also help startup businesses by investing in them, mentoring them and giving them exposure of my network.
Web : https://www.lakshmansingh.com/
Linkedin : https://linkedin.com/in/iamlakshmansingh
Facebook : https://www.facebook.com/iamlakshmansingh
Email : Connect@LakshmanSingh.com