SQLI Thursday: PIM, the key to your e-commerce success

Does this sound familiar? Your customers are searching for detailed info about a product on your web shop but don't actually buy. A lot already has been said about low conversion rates, but it often starts with incorrect or missing information. And what about new product launches, that take way too long comparing to your competitors? These are real and costly problems that have a direct impact on ROI.

Customers expect to find accurate and structured information, tailord to their needs. That is why Product Information Management is the ideal way to enhance your e-commerce activities.

During this SQLI Thursday, you'll learn how to:

• Provide single source of truth product data, adapted to your sales and marketing channels

• Structure your product catalogs and optimize product data quality

• Increase conversion rates on your web shop and increase margins on your products

• Speed up product launches to stay ahead of the competition

• Deliver seamless and memorable online customer experiences

During our next SQLI Thursday on March 29th, 2018, you’ll be able to discuss with our e-commerce experts how you can easily manage product information and what are the benefits for your organization. Register now and discover through customer cases how SQLI already managed many PIM projects on various platforms and for several companies, from SMB to multinational (SEB, ArcelorMittal, Quantore, ...).

This session is a real must for every e-commerce manager, product manager or marketing manager who wants to improve customer experience, provide the correct product information at the right time, and increase sales!