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Space Apps NYC Data Boot Camp

Space Apps NYC

Friday, April 10, 2015 from 9:00 AM to 9:00 PM (EDT)

Space Apps NYC Data Boot Camp

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During four years of learning and engaging with the community through the International Space Apps Challenge, NASA has seen again and again the power of collaboration in using data to address challenges on Earth and in space.  That impact is enhanced when collaborators coming together are able to bring with them a wide diversity of background experiences, skills and viewpoints that can inspire problem solving in novel ways and lead to breakthrough innovation.  With that in mind, NASA is seeking to pioneer ways to broaden the base of hackathon participants to include communities with an ever-greater diversity of backgrounds and skills.  Enter the Space Apps Data Bootcamp—an opportunity for individuals interested in participating in hackathons to get their feet wet using skills and resources that will help them to engage productively as project team members at a hackathon, as well as to gain a better understanding of how the existing skills and perspectives they bring to the table can be an asset to their project teams.  In keeping with NASA’s focus on Women in Data for the 2015 Space Apps Challenge, the Space Apps Data Bootcamp will be led by many exceptional women making an impact on the world through their engagement with data.  


8:30 - Sign In

9:00 - Welcome

  • NASA welcome: Deborah Diaz, Beth Beck, Cady Coleman, NASA

 9:15 - Hackathon Stories

  • Katey Metzroth, SecondMuse and New York City Next Top Makers
  • Olivia Ross, Black Girls CODE
  • Leslie Birch, Freelance Maker and Blogger for Adafruit Industries
  • Niki Selken, Parsons School of Design

10:00 - Problem Solving

  • Natalia Arguello, NYDesigns
  • Jennifer Lopez, Wisenn & Co.
  • Jerelyn Rodriguez, The Knowledge House
  • Jessica Klein, Mozilla

11:00 - Break

11:15 - Communication and Storytelling

  • Elizabeth Caudle, Girls Who Code
  • Maaike Doyer, Business Models Inc. 
  • Kate Stone, Novalia

12:15 - Five Career Hacks

  • Sandy Carter, IBM

12:30 - Lunch

1:15 - Hands-On Work Sessions with Mentors

  • Leslie Birch, Freelance Maker and Blogger for Adafruit Industries
  • Michael Brennan, SecondMuse
  • Jason Duley, NASA
  • Christian Hoogerheyde, Socrata
  • Sandhya Kapoor, IBM
  • Dave Pentecost, Lower East Side Girls' Club of New York
  • Mark Silverberg, Socrata
  • Kate Stone, Novalia

2:45 - Break  

3:00 - Work Sessions continue

4:15 - Wrap Up/Share Out

  • Beth Beck, NASA
  • Julia Vallera, Mozilla Hive NYC
  • Ellen Stofan, NASA Chief Scientist

5:00 - End of Bootcamp

Evening panel and mixer for both Space Apps Data Bootcamp and Space Apps NYC Hackathon participants

5:30 - NASA Women in Data Panel

  • Introduction: Minerva Tantoco, Chief Technology Officer, New York City 


  • Cady Coleman, NASA Astronaut
  • Ellen Stofan, NASA Chief Scientist
  • Beth Beck, NASA Open Innovation Program Manager (moderator)

6:30 - 8:30 - Space Apps NYC Kick-Off Mixer



Natalia Arguello, Executive Director, NYDesigns

Entrepreneur and program director with ten years of experience in strategic planning, business development, partnership creation, and history developing marketing strategies, implementing programs, and pioneering fundraising efforts. Extensive expertise as a transdisciplinary designer with experience in conceptual, experience and visual design. Over the past 5 years Natalia has led a team of entrepreneurs and visionaries to create and grow NYDesigns, an economic development program of the City University of New York at LaGuardia Community College, that empowers entrepreneurs in the design, technology, fabrication, and maker spaces. NYDesigns has served over 9K entrepreneurs and created more than 2K jobs. Natalia holds a BA in Integral Design and a MFA in Design and Technology from Parsons The New School of Design in New York. 

Beth Beck PhotoBeth Beck, Open Innovation Program Manager, NASA

Beth Beck is passionate about public service. She views innovation and collaboration as tools to challenge bureaucratic status quo. As NASA's Open Innovation Program Manager, her role is to accelerate the identification and adoption of breakthrough innovation and cutting-edge data technology solutions through open government, digital strategy, and mass collaboration. Beth leads the International Space Apps Challenge program, a two-day code-a-thon that enables planetary citizens in hundreds of locations around the world create innovative solutions using NASA data and tools; and lead development of the new Data Bootcamp and the Space Apps Project Accelerator Toolkit. Beth co-founded the award-winning program to demonstrate relevance between scarce resources on Earth and life in the extremely hostile environment of space. She received NASA’s Exceptional Service Medal for innovative public outreach programs and the Aerospace Awareness Award by the Women in Aerospace, and was recognized by FedScoop as one of DC's Top Women in Tech two years in a row. Beth, a Phi Beta Kappa, received both graduate and undergraduate degrees from the University of Texas at Austin in government and public affairs, and is a PhD candidate at Virginia Tech. Her dissertation topic is Knowledge Creation through Complex Collaboration.

 Leslie Birch PhotoLeslie Birch, Freelance Maker and Blogger for Adafruit Industries

Leslie Birch fancies herself a tech geisha in Philadelphia. Her life was forever changed when she attended WIRED magazine's NEXTFest in 2006. She started to experiment with soft circuits, and eventually had a workshop with Leah Buechley, the inventor of the Lilypad Arduino. She was smitten, and her new love led her to wins with her teams at NASA's International Space Apps Challenge for the Orbit Skirt, a skirt that can track the International Space Station, as well as Senti-8, a wrist band that allows astronauts to experience the scents they miss. Her FLORAbrella has garnered attention around the world as a color sensing LED umbrella.

Currently Leslie creates projects and tutorials for Adafruit, a DIY electronics company in New York promoting education. She also blogs about wearables for Make, Adafruit and Element 14. Her hangout is hackerspace Hive76, and yes, she loves Star Wars. Follow her @zengirl2. 

Sandy Carter PhotoSandy Carter, IBM General Manager Cloud Ecosystem and Developers  and Social Business Evangelist

A recognized leader in social business, best-selling author, and one of the most influential women in Web 2.0 technology, Sandy Carter is IBM General Manager Cloud Ecosystem and Developers, and a Social Business Evangelist.  She is responsible for IBM’s worldwide focus on building and expanding the Cloud ecosystem for ISVs, Entrepreneurs, Developers and Academics.    

Author of 3 books, including "Get Bold,” which has been translated into 9 languages, Sandy is a recognized expert, receiving numerous awards such as:  Forbes Global Top 40 Social Marketing Masters, 10 Most Powerful Women in Tech, Women of M2M for Internet of Things (IoT), CNN Women of the Channel, Top Nifty-50 Women in Technology, Top 50 Social Business Influencers, and Top 10 in Social Media.  

She is Board Chair of WITI (Women in Technology International) and a founding member of WITI Global Executive Network (GEN) for executive women, Chief Marketing Officer (CMO) Inner Circle, and Working Mother Summit Board Advisor.  

Visit Sandy at

Elizabeth Caudle PhotoElizabeth Caudle, East Coast Regional Director, Girls Who Code

Elizabeth Caudle oversees recruitment, partnerships, operations and logistics for Girls Who Code programs in New York City, New Jersey, Boston, Springfield MA and Washington DC.  

She began her professional career developing content for WISE, the World Innovation Summit for Education in Doha, Qatar.  While working for WISE, she launched the youth initiative, Learner's Voice, which brings together college students from around the world to rethink education and provide leadership training.  Elizabeth then returned to the United States where she worked in executive administration for the World Science Festival, managing partner and donor relations as well as the international tour of original stage productions.  

Elizabeth graduated with a Bachelor's degree in International Studies from Johns Hopkins University 2009 and received a Masters degree from L'Institut d'Etudes Politiques de Paris (Sciences Po) in 2010. 

Cady Coleman PhotoCady Coleman, NASA Astronaut

Coleman has logged more than 4,330 hours in space aboard the Space Shuttle Columbia and the International Space Station.

STS-73 Columbia (October 20 to November 5, 1995) was the second United States Microgravity Laboratory mission. The mission focused on materials science, biotechnology, combustion science, the physics of fluids, and numerous scientific experiments housed in the pressurized Spacelab module. In completing her first space flight, Coleman orbited the Earth 256 times, traveled more than 6 million miles and logged a total of 15 days, 21 hours, 52 minutes and 21 seconds in space.

STS-93 Columbia (July 22-27, 1999) was a 5-day mission during which Coleman was the lead mission specialist for the deployment of the Chandra X-Ray Observatory. Designed to conduct comprehensive studies of the universe, the telescope has enabled scientists to study exotic phenomena such as exploding stars, quasars and black holes. Mission duration was 118 hours and 50 minutes.

Expedition 26/27 to the International Space Station: On Coleman's third space mission, she served as a flight engineer aboard the Russian Soyuz TMA-20 spacecraft for launch and landing and spent 159 days in space aboard the International Space Station. In addition to performing science experiments and space station system maintenance operations, she acted as the lead robotics and science officer during her tenure aboard the ISS. Exp 26/27 hosted a record number of visiting vehicles to the ISS: A total of two space shuttle missions (STS-133 and STS-134), three Russian Progress supply ships, the second Automated Transfer Vehicle from the European Space agency “Johannes Keppler” and the second Japanese supply ship “Kounatori.” Notably, Coleman was the lead robotic arm operator for the capture of Kounatori, performing the second-ever free flyer robotic capture aboard the ISS. Expedition 26 launched from Baikonur, Russia, on December 16, 2010, and Expedition 27 landed near Dzhezgazhan, Kazakhstan, on May 24, 2011, after traveling 63,345,600 miles in 2,544 orbits during 159 days in space.

Deborah Diaz photoDeborah Diaz, NASA Chief Technology Officer for IT

Deborah Diaz collaborates with scientists and engineers to create innovative tools for the NASA.  She has led NASA’s Open Innovation Team to create high profile events such as the International Space Apps Challenge. Other major accomplishments include overseeing a Digital Services Strategy for the Agency, initiating 3D printing in Space and visual analytics.  Diaz helped develop NASA's Open Government strategy, which is ranked number one in government. Prior to this position, Diaz served as Deputy Chief Information Officer (DCIO). As NASA’s DCIO, Diaz provided leadership to transform management of information technology capabilities and services to support and enable NASA’s mission. She was responsible for helping to consolidate $4.3 billion of Agency's IT and data services. Prior to her work at NASA, Diaz served as the Chief Information Officer for Department of Homeland Security's Science and Technology Directorate.

Diaz has been recognized for outstanding leadership achievements with Government Computer News Technology, “eGov Pioneer” Awards, the first government awardee for “Heroines in Technology,” and as the first government awardee for Washington Business Journal’s “Women who Mean Business.” In 2013 she won the FedScoop 50 Federal Leadership Award.

Maaike Doyer photoMaaike Doyer, Strategy Designer, Business Models Inc.

Maaike Doyer, Strategy Designer at Business Models Inc., supports (inter)national organizations with strategy, innovation and designing new business models. She is an expert on business design and innovation, strategic visioning and graphic facilitation.

Maaike has 15 years of experience in strategy development, organizational (re)design, integration & transformation projects. She has extensive experience in the Technology Sector and Financial Services Industry, Sustainability and Marketing. Maaike is a regular speaker on (international) events, delivering keynote speeches and workshop about ‘Business Model Innovation’, ‘Designing your Future Business’, ‘Innovate like a Startup’ and ‘Think as a Designer: New Tools, New Skills, New Mindset’. She teaches at universities and MBA’s and is mentor of Startup Bootcamp.

Before Business Models Inc., Maaike was senior manager at PricewaterhouseCoopers and Arthur Andersen. Maaike speaks English and Dutch.

Jessica Klein photoJessica Klein, Lead Designer, Mozilla

Jessica is dedicated to connecting people and ideas through new technologies and interactive experiences. As a community-based designer, Jessica is currently a Lead Designer at Mozilla, where she focuses on promoting openness and creativity in formal and informal learning environments. Jessica created the Hackasaurus project which helps teens learn how to code through hacking. This project later became part of the larger Webmaker ( ) platform. Jessica began her career in the curatorial department of Prints, Drawings and Photos at the Brooklyn Museum of Art. Over the last decade, she has worked at a variety of institutions dedicated to learning including the Museum of Arts & Design, The Rubin Museum of Art, The Institute of Play, Startl, The Hive and Sesame Workshop. A Rockaway Beach native, Jessica co-founded Rockaway Help in the wake of Hurricane Sandy and was named a White House Champion of Change for her civic hacktivism. Jessica has earned an M.F.A in Design and Technology from Parsons and an B.A. in Art History from Mount Holyoke College.

Jennifer Lopez photoJennifer W. Lopez, Founder & CEO, Wisenn & Co.

Jennifer W. Lopez is the Founder, CEO of Wisenn & Co. and brings years of diverse experience spanning from molecular biology research to business development to social entrepreneurial enterprises. Jennifer is an expert on social impact, philanthropy, fundraising, corporate and entrepreneurial strategy and has designed and managed major partnerships and planning efforts for organizations and initiatives internationally around education, STEM advocacy, open innovation, women’s empowerment, economic development, global health, poverty alleviation, and providing resources and opportunities for young people and under-served communities around the world. 

Jennifer previously served as the Executive Director of MakerBot Academy at MakerBot Industries, where she led efforts to put 3D printing in every K-12 school in the United States via partnerships with the White House Office of Science Technology and Policy, America Makes (NASA, DoD, DoE, NSF), NASA’s Jet Propulsion Laboratory, DonorsChoose, and Fortune 500 companies such as Google, Roche, and GE. In less than a year, MakerBot Academy successfully crossed all 50 states, helped teachers in over 3000 schools, and provided more than 500,000 students access to this game-changing emerging technology. Jennifer serves as a board member for Athena Digital Design at Barnard College, Columbia University, the Leadership Council of The Clinton Foundation 20/30, and is a Key Influencer for the Weizmann Institute of Science, Tomorrow Lab, Advancing Science for the Benefit of Humankind. Jennifer resides in New York City and can be followed at @lopezjenniferw

Katey Metzroth PhotoKatey Metzroth, SecondMuse and New York City Next Top Makers

Katey leads New York's Next Top Makers, a program by NYCEDC, which supports NYC-based independent product designers to establish and grow their businesses in the city. Katey is also part of the Internet Freedom team at SecondMuse which focuses on localization and need-finding efforts to make Internet Freedom tools more accessible to users around the world. 

Before SecondMuse, Katey helped UPENN and the Wharton school launch a $100K Prize for social innovators and guided the digital strategy firm, Sarkissian Mason, to incorporate social impact into their business model in order to fight global human trafficking. Katey participated in Philly's first Random Hacks of Kindness event and her team developed PhillySNAP to connect food stamp beneficiaries with farmers' markets through a simple text message. Katey holds an MA from Georgetown and the UNSAM in Buenos Aires.

Jerelyn RodriguezJerelyn Rodriguez, Managing Director, BXL Incubator and Co-Founder, The Knowledge House

A Bronx-native, Jerelyn is a true NYC innovator.  She is the Managing Director of BXL Business Incubator, the first City-sponsored business incubator to help develop new startup businesses in the Bronx. The incubator can accommodate over 100 entrepreneurs from the Bronx and across New York City.

And in 2014, she co-founded The Knowledge House to prepare young people to not only thrive in the tech-driven economy, but to innovate and problem-solve, serve as leaders and pay it forward to others in their community. With the support of THE POINT Community Development Cooperation and The Bronx Business Incubator, TKH launched their 2014 spring Innovation Fellowship where youth and the Hunts Point community were exposed to 21st century skills and technologies including coding in HTML/CSS, 3D printing, augmented reality and lean startup. Jerelyn engaged over a dozen professionals, mostly of color, in the technology or business fields to provide mentorship and training to ten young adults in the South Bronx, eight of which have successfully secured internships or employment. In addition to managing the operations and team, Jerelyn provides training in social entrepreneurship and digital media.

Olivia Ross, Black Girls CODE

Olivia Ross began teaching herself to code when she was 10 years old.  Olivia is a member of the New York City chapter of Black Girls CODE and was part of the Step One project team, awarded first place in BGC's 2014 Brooklyn Hackathon on the theme "Love is Respect."  She then went on to serve as a mentor at BGC's Love is Respect Hackathon in New Orleans, mentoring a team that won second place.  More recently she participated in HackBCA, one of the largest high school hackathons in the nation.  Olivia is currently a student in 8th grade. 

Niki Selken photoNiki Selken, Parsons School of Design

Niki Selken is a designer, technologist and theater maker living in Brooklyn and attending Parsons for a Design and Technology MFA. Her focus is on wearable technology and interaction design. Before landing in New York Niki lived in San Francisco and founded a web design and IT company Big Treehouse, and an experimental theater company, Ko Labs. She was the 2014 New York NASA Space Apps winner and a global finalist for wearable tech project, Senti8. In 2013 she founded theWorld Translation Foundation with Cara Rose DeFabio as a way to promote, explore, and translate the written word into the pictorial alphabet of Emoji. Her latest project, The Emoji Dictionary, debuted at The Proof is in the Processor art show and will be featured in theCurrents New Media Art Festival 2015in Santa Fe. Niki's design work has been featured byVICE,Yahoo Tech,Adafruit, andMake Magazine.

Ellen Stofan photoEllen Stofan, NASA Chief Scientist

Dr. Ellen Stofan was appointed NASA chief scientist on August 25, 2013, serving as principal advisor to NASA Administrator Charles Bolden on the agency's science programs and science-related strategic planning and investments.  Prior to her appointment, Stofan was vice president of Proxemy Research in Laytonsville, Md., and honorary professor in the department of Earth sciences at University College London in England.  Her appointment as chief scientist marks a return to NASA for Dr. Stofan. From 1991 through 2000, she held a number of senior scientist positions at NASA's Jet Propulsion Laboratory in Pasadena, Calif., including chief scientist for NASA's New Millennium Program, deputy project scientist for the Magellan Mission to Venus, and experiment scientist for SIR-C, an instrument that provided radar images of Earth on two shuttle flights in 1994.

Stofan holds master and doctorate degrees in geological sciences from Brown University in Providence, R.I., and a bachelor's degree from the College of William and Mary in Williamsburg, Va.

Kate Stone PhotoKate Stone, Founder, Novalia

I am passionate about print and adding interactivity to everyday things. As a child I pulled my toys (or my siblings’ toys!) apart to see how they worked. I took a degree in Electronics, and a PhD in Physics at Cambridge University; I founded Novalia to explore the space where traditional print and conventional electronics converge and have been living in that world ever since. The deeper I explore the space, people join my team and companies start to work with us, the more I begin to see that the future looks & feels more like the past than the present, an analogue physical world with digital DNA.

Minerva Tantoco PhotoMinerva Tantoco, Chief Technology Officer, City of New York

Minerva Tantoco is New York City’s first-ever Chief Technology Officer (CTO). As CTO, Tantoco directs the Mayor’s Office of Technology and Innovation with responsibility for the development and implementation of a coordinated citywide strategy on technology and innovation and encouraging collaboration across agencies and with the wider New York City technology ecosystem.

For more than 25 years – from launching her own start-up to directing technology and innovation for large enterprises – Tantoco has worked to affect business transformation across a range of industries from advertising to finance. With her appointment to the administration of New York City Mayor Bill de Blasio, she brings this wealth of experience in technology-enabled transformation to government.

Ms. Tantoco holds four US patents on intelligent workflow and is a speaker and author on mobile, security, big data, and innovation.  Ms. Tantoco most recently served as UBS APAC CTO for client-facing technology and innovation, with regional responsibility for the Asia Pacific region.

Julia Vallera photoJulia Vallera, Programs Manager, Mozilla Hive NYC

Julia has been working in the arts as an educator, printmaker, public engagement artist, illustrator, consultant and designer for 16 years. She is a technology enthusiast and collaborates with many people to invent new ways to use it for STEAM (Science, Tech, Engineering, Arts, Math) education. As Programs Manager at Mozilla Hive NYC Julia works with more than 70 cultural organizations to create new learning pathways and innovative educational practices for youth, educators, families, artists, technologists and more.


Leslie Birch Photo

Leslie Birch is also one of our panel speakers.  Check out her full bio above!



Mike Brennan Photo

Michael Brennan is an Associate Partner at SecondMuse, leading projects focused on technology and social impact such as the National Day of Civic Hacking. He also leads SecondMuse’s Internet Freedom program which focuses on needfinding and localization to enable safe, secure access to the Internet around the world. He has a Ph.D. in Computer Science from Drexel University where he co-founded their Privacy, Security and Automation Lab. Michael is passionate about catalyzing positive social change through open technology communities, socially conscious software development, and free and open access to the Internet.


Jason Duley PhotoJason Duley is Software Maker and Open Data Lead at NASA.  Jason has worn many hats within his nearly 15 years of service at NASA, such as Enterprise Developer, Project Manager, Semantic Web/Data Scientist, Satellite Instrumentation Integration and Test Engineer, but nothing has been more rewarding and appealing to him as working with citizens rallying around data and software to solve challenges. As a front-end web developer, Jason currently heads up the Open Data and Open Source Software efforts for NASA and has recently deployed a Data Portal for NASA which both catalogs and hosts open data and metadata, Jason is excited about the opportunity to leverage the NASA Data Portal to enrich NASA events such as SpaceApps and provide participants with enhanced access to data and web services. 

Christian Hoogerheyde PhotoChristian Hoogerheyde is a Data Solutions Architect with Socrata. He specializes in transforming, integrating, and visualizing data, and he provides technical consulting to federal agencies on their data access and publishing initiatives. Mr. Hoogerheyde comes from a background in data analytics, healthcare fraud detection, and enterprise data integration and has been a lifelong enthusiast and advocate for intelligent space policy.


Sandhya Kapoor photo

Sandhya Kapoor specializes in the intersection of Cloud Computing and middleware software at IBM. She has worked in WebSphere Application Server and Business Process Manager development, supported enterprise customers and business partners. Sandhya is currently exploring usage of Bluemix with Enterprises and Academia. Sandhya has published articles, presented at conferences, and leads Women Who Code Meetups in Austin, Texas along with WITI (Women in Technology International) Hackathon. She graduated in 1989 with Master's Degree in Computer Science from University of Michigan, Ann Arbor. 


Dave Pentecost Photo

Dave Pentecost is Director of Technology at the Lower Eastside Girls Club of New York. After 25 years as a television editor and producer, he joined his wife’s team to design, build and launch a new facility with a planetarium, recording studio (in a 1958 Airstream trailer), media and art studios, maker shop and commercial kitchen/bakery. Planned space-related activities include a summer of Pluto visualization, working with the New Horizons team and Carter Emmart of the Hayden Planetarium, and a gallery show of 70’s NASA space art opening in January of 2016.

Mark Silverberg PhotoMark Silverberg is a Data Solutions Architect at Socrata where he helps the company's high-profile federal and nonprofit clients manage, share, and explain their data more effectively. Mark is fluent in cross-organizational data sharing, analytics, and visualization. He also brings deep experience using data visualizations to help non-data savvy users understand data, and trains clients, developers, and data scientists on how to use APIs and web visualization frameworks together. Mark holds Bachelors and Masters of Science Degrees in Information Systems from the George Washington University School of Business. You can find him on Twitter as @Skram and email him directly at


Kate Stone is also one of our panel speakers. Check out her bio above!

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