4:30-6:30, Saturday, April 6 — What makes people walk in the door of your studio? How do you stand out? What's the best way of showing off what you've got to share? Explore the many ways of making it easy for people to access and engage with your work: culling, curating, lighting, explaining; layout, display decisions, organization. Talk will include a renowned guest speaker (TBA) on this topic.
This FREE interactive talk is presented by Jesa Damora of FunnelCake Marketing, especially for those participating in Somerville Open Studios. This is the fourth in a series offered by SOS, for which Jesa is the Marketing Coordinator.
Jesa Damora is an artist and an arts marketer who has had considerable experience in schmoozing. As executive director of a consortium sponsored by the US Department of Energy, she developed alliances with over a hundred entities, planned and managed events, and waded deep into major grant writing. She is a published writer and editor, and a graduate of Harvard University. Recently, she produced a major show at a museum, in under three months and almost single-handedly, resulting in a landslide opening and record attendance. She also ran a very successful Kickstarter campaign for the artist involved. She runs FunnelCake Marketing out of Artisan’s Asylum; she is also marketing coordinator for Somerville Open Studios (her ten years of participation in SOS always put her in the top 6% of sales for the event). She lives to help others realize their art visions.
When & Where
Artisan's Asylum, Inc.
Artisan's Asylum is a 40,000 sq. ft. member-based non-profit community fabrication center located in Somerville MA, dedicated to making creativity a way of life. Our mission is to support and promote the teaching, learning and practicing of design & fabrication by offering:
* Shared design and fabrication tools and equipment in our various community workshops.
* A large range of publicly-accessible classes offered by local artisans.
* Various monthly membership structures allowing access to our facility.
* On-site studio and storage rentals allowing members to create and store projects on-site.
* Hosting local craft-related events to help encourage DIY culture and community craftsmanship.