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Social Media Monitoring Training Course | January 2011

Real Fresh TV

Wednesday, January 26, 2011 from 9:30 AM to 12:30 PM (GMT)

Social Media Monitoring Training Course | January 2011

Ticket Information

Ticket Type Sales End Price Fee Quantity
General Admission   more info Ended £150.00 £0.00
Early Bird   more info Ended £120.00 £0.00

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Event Details

Use Social Media Intelligence to Boost Business Bottom Line

Isn’t it time you learnt how to strategically grow and market your organisation on free social media platforms like Facebook, Twitter and LinkedIn?

Never has it been more important to know what your potential customers are saying about you on sites where they spend most of their time online.

Web users regularly research companies online before parting with their hard earned cash, sharing details of what products and services they are looking for on social networking sites like Facebook, Twitter and LinkedIn.

Social networks, blogs and other social media magnify this online word of mouth and affect how businesses show up in search engine results.

All this has a real impact on sales for companies using the web as a marketing channel.

The Social Media Monitoring Training Course is designed specifically for people who, now familiar with using social media, need to manage the time they spend on the various platforms effectively.

The course has been developed in response to requests for a training session on how to use free online tools to measure the success of a social media campaign and listen and respond to comments on Twitter, blogs and the wider web.

About the Social Media Monitoring Training Course

In this intensive, half-day workshop on social media monitoring, leading social media training and implementation consultancy, Real Fresh TV show you how to use social media monitoring tools to reduce marketing costs by generating qualified leads.  The net effect for your business: increased sales.

This course is not a basic overview of social media monitoring tools with a view of leaving you to work out how to use them. 

We will be sharing the same actionable insights that have helped Real Fresh TV generate real business.

At the end of this course, you will:

  • Know which free and paid for social media monitoring are best for monitoring social media mentions of your business or organisation
  • Know how to monitor social media conversations on blogs, Twitter and the wider web
  • Know how to use social media monitoring tools to respond to social media mentions of your business or organisation in a strategic way  

Real Fresh TV’s hands-on social media training courses are carefully structured and designed to be completed within a morning session to give course attendees the opportunity to attend to their core business in the afternoon.  Lunch and refreshments are provided.

Please note: places are strictly limited and are available on a first come first served basis only. Book now to avoid missing out.

Topics covered

What is social media monitoring?  Why is it important?  How can it create a competitive advantage for my business or organisation in these times of economic uncertainty?  What are the key technologies involved and which ones should I devote time to adopting? Read more in the full course overview.
 
The Venue

The Social Media Monitoring Training Course takes place at Peter House, the landmark building in the centre of Manchester’s established and vibrant business district, with views overlooking Barbirolli Square and St. Peter’s Square. 

The course is delivered in a small, intimate classroom environment with no more than 14 attending ensuring you have one-to-one contact with the course leader.  

Testimonials for Real Fresh TV social media training

"I enjoyed the course and discussions and came away with good ideas and plenty of action points."  Richard Wilkinson, Media Wow

"With a few clear examples people seemed to understand how it applied to their own enterprises."  Peter Hartey, Poetic Republic

Who Should Attend:

•    marketing, media and PR professionals
•    owners of small to medium sized businesses (SMEs)
•    charities and voluntary organisations
•    journalists
•    media, marketing & journalism students
•    anyone who needs to sell directly to consumers online

Who is the course leader?

Chi-chi Ekweozor is a gifted communicator with 5+ years experience in creating original content for the web.  Her company, Real Fresh TV, published Europe’s first video podcast, the 3 Minute Gig in 2006 and now advises companies as varied as T-Mobile, Contact Theatre Manchester and PUMA on how to create and execute effective social media marketing campaigns on some of the world's most popular social media sites.

Equally at home with developing multi-platform content campaigns as she is with devising social media marketing campaigns, she has a talent for presenting digital marketing concepts in clear, everyday language.

She was short listed for a 4Talent 2008 Multi-Platform Award.  The 4Talent Awards, sponsored by Channel 4, spotlight 20 highly creative individuals under the age of 30 who are tipped for the top in TV and new media.

Her widely read social media and multi-platform marketing blog is at www.realfresh.tv.  She twitters at twitter.com/realfreshtv.

She also organises the monthly Social Media Surgery in Manchester, part of the city's influential Social Media Cafe network.

Social Media Surgery events are informal, free-to-attend, evening business networking events based around a panel made up of social media practitioners and agencies discussing and dissecting social media project issues presented by the audience.

Have questions about Social Media Monitoring Training Course | January 2011? Contact Real Fresh TV

When & Where


Peter House
Oxford Street
M1 5AN Manchester
United Kingdom

Wednesday, January 26, 2011 from 9:30 AM to 12:30 PM (GMT)


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Organizer

Real Fresh TV

Real Fresh TV is social media training and implementation consultancy based in Manchester. 

We develop and deliver industry-leading social media marketing training courses that train owner managers in using social media platforms like blogs, Facebook, Twitter and LinkedIn strategically to grow and market their businesses.

All Real Fresh TV’s training courses are recognised by the Chartered Institute of Public Relations (CIPR) and count towards achieving Chartered Practitioner status. 

Each course contributes credits to the CIPR’s Chartered Continuous Professional Development (CPD) scheme.

We also provide managed corporate social media marketing services and have worked with clients as varied as T-Mobile, Arts Council England and PUMA.

  Contact the Organizer

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