Unavailable

Social Media Methods: New Tools for New Media

Event Information

Share this event

Date and Time

Location

Location

Windy Films Studio

256 Marginal St.

Boston, MA 02128

View Map

Refund Policy

Refund Policy

Refunds up to 30 days before event

Event description

Description

The Social Media Methods Workshop is a two day event that provides participants the ability to collect social media data at scale and learn to perform social network analysis using a series of leading software platforms and computational tools, such as DiscoverText, NodeXL, and Gephi, among others.

The skills acquired in this workshop will train you to identify influential users in social media as well as indicators of content and sentiment around specific topics. By the conclusion of this deep dive into social media data, you will have practical, real-world training for these in-demand abilities:


  • Collect social media data into large datasets for analysis;

  • ​Code, validate, and adjudicate human decisions about social media content;

  • Use human coding to train machine learning to code content at scale;

  • Graph networks of users to visualize human network structures;

  • Model networks of concepts to visual semantic network structures;

  • Measure sentiment in big data with humans and/or machines;

  • Develop appropriate analytic techniques to mine data for significant patterns;

  • Leverage algorithmic filtering to better inform both academic research and business decisions;

  • Carry out original analyses that present visual data with efficiency, informativeness, and novelty.​


Just as importantly, prior to attending, participants do not need any proficiency in programming, coding, statistics, or quantitative / computational research methods. We teach you everything you need to know and provide free access to leading software platforms in order to make sense of the complex social media environment.

​When you complete your training with our experts in historic Boston, Massachusetts from October 19-20, 2018 you will leave with a Certificate in Social Network Analysis from the Social Media Research Foundation. Just as importantly, you will have the knowledge and capacity to explore millions of units of social media users and posts. This includes, but is not limited to, selecting the best algorithms to apply to model influence and create informative models that address specific research and business questions.

Further, you will be able to model and represent big social data in online, dynamic graphs that are accessible to anyone and that can quickly and efficiently inform others. Ultimately, this workshop teaches you how to use social network analysis to identify influential social media users. Coupled with powerful machine learning, this workshop will equip you carry out original media research that explains what is being said by whom - and how to maximize that knowledge.

Share with friends

Date and Time

Location

Windy Films Studio

256 Marginal St.

Boston, MA 02128

View Map

Refund Policy

Refunds up to 30 days before event

Save This Event

Event Saved