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Social Media Marketing Workshop from Facebook with Sisters Code & Grand Cir...

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Tech Town Detroit

440 Burroughs Street

Detroit, MI 48202

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In the workshop, students will learn the basics of social media marketing using Facebook and Instagram and have the opportunity to earn four micro-credentials (digital badges) that demonstrate the skills they have learned. Workshops are designed to be hands-on, and practical.

Over four courses students will develop a Facebook Page and Instagram for a local community organization or business of their choice, use that page to create awareness, drive traffic, and/or attract customers, and create ad campaigns in support of that page.

The workshop is broken down into four modules that take students through the skills they will need to do basic social media marketing for an organization or business. After each module, students can earn a micro-credential. Those four modules are:

  • Social Media Marketing Basics

  • Marketing with Facebook Pages

  • Marketing with Facebook Ads

  • Marketing with Instagram

Class Schedule: **Classes are offered on Saturday and Sunday. Attendance in all four classes is required to obtain micro-credential.

Dates: December 16th, (2017) January 6th, January 7th, and February 3rd (2018)

Times: December 16th: 10:00 a.m. - 2:00 p.m.; January 6th: 9:00 a.m. - 3:00 p.m.; January 7th: 9:00 a.m. - 4:00 p.m. and February 3rd: 9:00 a.m. - 3:00 p.m.

Requirements: Participants will need to bring a laptop to each session


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Tech Town Detroit

440 Burroughs Street

Detroit, MI 48202

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