Social Media: How to embrace social media to drive your business forward
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Social Media: How to embrace social media to drive your business forward

Social Media: How to embrace social media to drive your business forward

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BRIC at Tempe Public Library

3500 South Rural Road

Tempe, AZ 85282

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Are you a small business owner? Nonprofit leader? Visionary? Entrepreneur? Maker? Problem solver? Person with an idea? Do you aspire to change your local community, or even the world? Do you have a product, idea, business, or technology innovation you want to grow? Are you looking to connect with others, gain valuable resources, and learn new skills in an accessible and low-pressure setting? If you answered yes to any of these questions, ASU Entrepreneurship + Innovation (E+I) Community Workshops may be for you!


Workshop Presenter: Monica Ballesteros

DESCRIPTION: Emojis, live streaming, Snapchat, oh my! Social Media is constantly changing, but how can you embrace it to drive your business forward?

In this session you will learn:
- How Social Media can be a gold mine for entrepreneurs
- How to grow your brand via social
- Digital Marketing strategies,
- Customer service via social,
- Showing empathy via social media
- Charisma in social media: why brands are adopting personalities for their social media communications

BIO: A veteran of the TV broadcasting industry, with over 12 years experience in the industry, Monica brings her knowledge of marketing, promotions and public relations into the digital arena to help drive Arizona State University's social media strategy.

As the Social Media Manager for the Enterprise Marketing Hub at ASU, Monica provides enterprise leadership of strategic social media marketing activities for the ASU Brand where she is responsible for establishing and maintaining ASU’s social reputation.


Snacks and refreshments provided! Bring a friend and learn about the entire series. Want more information? Please reach out to Collin Perryman: caperrym@exchange.asu.edu

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BRIC at Tempe Public Library

3500 South Rural Road

Tempe, AZ 85282

View Map

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