San Francisco, California
London, United Kingdom
Learn how to create awesome, effective Social Media Advertising campaigns. Learn the most powerful ways to leverage your social media presence, create powerful ads & messaging that will convert, and increase leads. This class will cover advertising on social media exclusively and will not cover general social basics.
Social Media Advertising covers the fundamentals of advertising as well as optimization and reporting:
- Advertising on LinkedIn, Twitter, Facebook, YouTube, Instagram and Pinterest
- Properly set up & manage your social advertising accounts
- Advanced targeting options including interest, custom, and lookalike targeting
- Find out how the increase in consumer mobile use affects your campaigns
- Learn how to use the most effective images, copy and CTA (call-to-actions) in your ads
- Social analytics & engagement management
Our industry expert will provide you with emerging strategies, ways to use the latest social tools and insight from successful social marketing campaigns. Again, this class will solely look at the advertising options of social media and won't cover basic social media instruction.
Social Media Advertising Part One - Wednesday, May 17, from 1 - 5 pm
Social Media Advertising Part Two - Wednesday, May 24, from 1 - 5 pm
About your Social Media Advertising Seminar Leader:
Ted Kozlowski: Silicon Valley veteran and current President of the DemandQuest Marketing Institute, Ted Kozlowski is a seasoned technology sales and marketing executive. He’s been a featured speaker and teacher across the US representing companies such as Network Solutions, The Institute for Entrepreneurship at the University of North Carolina, Homestore.com, Computer Associates and more. He has shared his expertise on social media strategy, Google AdWords Advertising, Google Analytics and InBound Marketing with local chambers and at national conferences. He is also the current Mayor of Stillwater, MN.
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DemandQuest Marketing Institute
About the Demand Quest Marketing Institute: Through educational seminars and hands-on training, DemandQuest provides business owners and marketing executives with the tools, education, and understanding necessary to create and manage effective marketing programs that will drive new revenue. We offer comprehensive seminars as well as customized training. We specialize in all things Digital Marketing: Google AdWords, Google Analytics & Google Tag Manager, Facebook Advertising, LinkedIn Advertising, & Yahoo!/Bing Advertising, Email & Inbound Marketing, Search Engine Optimization (SEO) and all things SEM (search engine marketing). Our mission is to provide valuable seminars & training that will give you the skills and direction needed to navigate the complexities in today’s digital marketing & advertising landscape.