$15 – $35

So You Think Direct Mail is Dead – Think Again!

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Fleming’s Prime Steakhouse & Wine Bar

6333 North Scottsdale Road

Scottsdale, AZ 85250

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No Refunds

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So You Think Direct Mail is Dead – Think Again!

As Mark Twain once quipped “The reports of my death are greatly exaggerated”. We now can say that the reports of the death of direct mail are also greatly exaggerated. In fact, direct mail is alive and growing. Surprise!

Why is direct mail still a viable marketing channel when all logic and reason would lead you to the assumption that digital is “where it’s at”? After all, the first step we all take is searching online for information when making a decision to invest money in a product or service. Snail mail cannot possibly be effective…can it?

When you attend this event, speaker John Coe’s presentation will:

  • Explain why direct mail is now growing and will continue to do so
  • Discuss the 4 key elements for designing a successful direct mail campaign
  • Teach DM copy rules and techniques that drive response
  • Preset new technical and data options that have changed the direct mail landscape
  • Display the 6 formats of direct mail with samples
  • Calculate the formula that justifies direct mail to penny pinching executives

In addition, all attendees will receive Two Great Bonuses from our sponsors

  1. A $250 certificate for free printing from Modern Post Cards – no catch – it’s free
  2. 250 free full records of business contacts from Outward Media – you provide the criteria

EVENT DATE: THURSDAY - September 27, 2018

3:00pm - 5:00pm

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Date and Time

Location

Fleming’s Prime Steakhouse & Wine Bar

6333 North Scottsdale Road

Scottsdale, AZ 85250

View Map

Refund Policy

No Refunds

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