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SMPS Houston Professional Development | Simple Pitch & Catch: Demystifying the Public Relations World

SMPS Houston Chapter

Thursday, June 28, 2018 from 11:30 AM to 1:00 PM (CDT)

Ticket Information

Ticket Type Sales End Price Fee Quantity
Member Jun 28, 2018 $30.00 $0.00
Nonmember Jun 28, 2018 $40.00 $0.00

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Event Details

Allie Horne is back to re-present her Demystifying the Public Relations World for everyone that was not able to attend her presentation at SRC.

In todayʼs competitive marketplace it can be difficult to differentiate your firm. Everyone boasts extensive experience, passionate people, and a unique collaborative process. So, how do you create and pitch content that helps you stand out from your competitors? One way is through an effective public relations plan. A third party endorsement of your firmʼs credibility creates more brand leverage than a slew of self-published marketing pieces. But, the public relations world is fast-paced, mystical, and often intimidating. In this session we will discuss how to develop a simple public relations plan, craft corresponding content, and effectively pitch to news outlets.

ABOUT OUR SPEAKER:

Allie Horne is an AEC marketing consultant for Houston-based Meeks Marketing, Inc. with 10 years of experience on both the private company and media side of public relations. Prior to joining Meeks Marketing, Allie was the Communications Manager at Kirksey Architecture, and was able to more than triple the firmʼs press mentions during her tenure there. Additionally, Allie has written over 75 published articles for Bisnow Commercial Real Estate News in markets throughout Texas and nationally. Allie recently moved to Austin with her video-game-designer husband Ben and inquisitive one-year-old daughter, Lola. In her free time, Allie can be found enjoying the outdoors and convincing Lola not to eat crayons.



RSVP by Tuesday, June 26 at Noon. Please note space is limited and in the event we sell out, we will not be accepting walk-ins. No fault cancellation request 48 Hours in advance via your Eventbrite account.

Have questions about SMPS Houston Professional Development | Simple Pitch & Catch: Demystifying the Public Relations World? Contact SMPS Houston Chapter
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When & Where


Hoar Construction
3700 West Sam Houston Parkway South
Suite 220
Houston, TX 77042

Thursday, June 28, 2018 from 11:30 AM to 1:00 PM (CDT)


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Organizer

SMPS Houston Chapter

The Society for Marketing Professional Services (SMPS) is a community of marketing and business development professionals working to secure profitable business relationships for their A/E/C companies. Through networking, business intelligence, and research, SMPS members gain a competitive advantage in positioning their firms successfully in the marketplace. SMPS offers members professional development, leadership opportunities, and marketing resources to advance their careers.

 

THANK YOU TO OUR TOP TIER SPONSORS

Key Sponsors

List of all SMPS Houston Chapter sponsors is available online.

 

 

 

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