SMBCME #19: Using Testing & Analytics to Increase Lead Growth
Tuesday, November 12, 2013 from 7:30 AM to 9:00 AM (EST)
Studies have shown that organizations that apply analytics outperform their peers. The same principles apply to your social media marketing strategies.
We learn to optimize our networks by using a variety of content in a variety of ways then doing more of what works and less of what didn’t. Yet with endless measurement tools and data fields it's easy to get lost in the land of testing and analytics.
For October's SMBCME, Trevor Jones will share his insights on testing and analytics and how to create what every boss wants - leads!
About the Speaker
Trevor Jones is Director of Marketing and Product development for GWI, a statewide provider of high speed Internet access, phone service, and IT services headquartered in Biddeford, Maine.
In his role at GWI, he is responsible for his company’s marketing and advertising efforts, including search engine marketing, social media, and editing and writing for GWI's blog, which recently passed one hundred posts.
In addition to his fifteen years' experience in marketing and sales for the Telecommunications Industries, Trevor is a Graduate of USM and studied Internet Marketing at the University of San Francisco.
In Trevor’s spare time, he enjoys the great outdoors and occasionally publishes a personal blog on his favorite activities and places.
Web site: www.gwi.net
Logistics, Handles & Hashtagging
Your ticket includes breakfast. Please bring plenty of business cards and your mobile devices (i.e. tablets, laptops, smart phones).
Feel free to tweet during this event. Social Media Breakfast Central Maine's hashtag is #SMBCME.
Special Thanks to Our Ongoing Sponsors
The mission of Social Media Breakfast Central Maine is to educate the local business community and to provide a place to network with like-minded individuals. These events are low cost and available to you through the help and dedication of the following organizations.
When & Where
Social Media Breakfast Central Maine meets monthly at Thomas College located in Waterville, Maine to discuss social media, learn new techniques and network with like minded individuals.
Join us for breakfast to meet fellow social media enthusiasts, consult with marketing professionals, pick up a few tips for your business, ask questions or just sit and learn.