The Rutgers Newark SBDC offers a 4 week - 20 hour Business Plan Writing Workshop. This workshop cycle is offered on Fridays and will be conducted in a computer lab facility. At the completion of the workshop, clients who need additional assistance with fine-tuning their business plans will have an opportunity to have a Business & Financial Plan Review. A draft business plan is required in order to be schueded for an appointment.
A CERTIFICATE OF COMPLETION is issued after participating in all 20 hours of the Smart Business Plan Writing Workshop. Costs include training manual, 4 writing classes with hands on computer access to MS Word, Excel & the Internet. Individualized attention with experienced trainers/presenters; step by step tutoring with in-class counseling.
SUMMER CYCLE: July 7, 2017 - July 28, 2017
Week 1 - Friday, July 7, 2017
Executive Summary & the Organization Plan
Business Description, Mission; Goals & Objectives; Keys to Success; Company Ownership; Ownership & Legal Structuring; Company Location & Facilities; Management Summary; Organizational Struture; Management Team; Management Team Gaps; Personnel Plan
Week 2 - Friday, July 14, 2017
Understanding Market Research & Developing a Marketing Plan
Market Analysis Summary; Customer Description; Market Segmentation; Industry Analysis; Industry Participants; Distribution Patterns; Competition and Buying Patterns; Main Competitors; Strategies & Implementation Summary; Marketing Strategy; Pricing Strategy; Promotion Strategy; Sales Strategy; Sales Forecast; Sales Programs; Milestones
Week 3 - Friday, July 21, 2017
Business Plan Financials (Part I)
Financial Plan; Introduction; Start up Financial Summary; Important Assumption Key Financial Indicators; Break-even Analysis; Balance Sheet; Cash Flow Statements; Profit & Loss Statements; Income Statement; Business Ratios
Week 4 - Friday, July 28, 2017
Business Plan Financial (Part II)
Financial Reporting; Preparation & Interpreting Business Financial Statements; Financial projections; Supporting documents requirements.
Cost to attend: $100
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