$0 – $40

Smarketing, Hubspot & More Cutting Edge Strategies to Raise Revenues

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PIASC

5800 S Eastern Ave

Suite 400

Commerce, CA 90040

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The greatest product, service, or brand in the world cannot be successful if you don’t know how to market it intentionally and intelligently. This is where “Smarketing” comes in. What is "Smarketing"? It's bridging the gap between “Sales” and “Marketing” with data-driven campaigns, tactics, and strategies.

At this SMLA, learn how to implement an integrated Sales-and-Marketing strategy. From strategy execution to the automation of social selling, "Smarketing" entwines both sales and marketing teams. With the proper sales direction, data-driven marketing can increase your conversions and revenue growth.

Did you know SMLA members can attend all our events for free? Learn more about the benefits of membership

About our presenters:
David C. Aaronson brings a unique ability to interpret business and marketing needs while creating Digital Inbound Marketing solutions that work. David works on a company's complete Web Presence, creating more content in more places to get more of the right kind of traffic to the right place. David is the Managing Director of Digital Inbound and has been a Hubspot partner for over 9 years helping companies to increase leads, increase closing ratios and execute detailed marketing plans. David also is a professor for UCLA extension teaching Digital Marketing. David has 30+ years in the Marketing and Technology fields working in Sales and Product Marketing for General Electric, First Interstate Bank, Oracle and Sun Microsystems.

Carrie Lauby is an LA-based sales expert with over 25 years of experience founding, growing and selling companies on a national level. A regular speaker on sales and customer service, Carrie's engagements have included EO, The Channel Company, AA-ISP, and ASTA Global Convention. She is President of BOOST Performance which delivers customized sales performance solutions that combine a proven sales methodology with individual focus on improving behavior, attitude and technique. She drives sales revenue helping individuals and teams understand and overcome what's getting in the way.

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Date and Time

Location

PIASC

5800 S Eastern Ave

Suite 400

Commerce, CA 90040

View Map

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