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LAB100

100 Lagerstrasse

8004 Zürich

Switzerland

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Insights from Augmented & Mixed Reality Apps

The upcoming smama Practical focusses on augmented reality (AR) and mixed reality (MR).

The speakers present their current AR/MR show cases. As participant you'll have the chance to also try them out, challenge the experts with questions to the possibilities and outlook of this fascinating technology.

The agenda:

MATTHIAS SALA, GBANGA

Augmented reality offers novel immersive and pleasant experiences in entertainment and gaming which are also valid for commercial applications. This talk gives an overview of what is possible on phones which are available to the masses and what is important to consider in user experience design (UX). Prototypes of AR games for mobile phones are also shown on site.

RETO GROB, NETCETERA

Industrial and manufacturing companies can benefit a lot from augmented and mixed reality. One reason is that they have physical goods, real objects in their sites, where digital information so far was difficult to present or to be used and thanks to AR/MR can be embedded in their working space. They also invest in general digitization efforts which generates data and content which then can be used in AR/MR scenarios. We show some of the core thoughts in approaching these type of projects and also show an example with the checklist AR solution that we offer to industrial companies and which is available on Magic Leap One, HoloLens and smartphones.

RETO SENN, BITFORGE

With Augmented Reality there are several approaches and devices to consider. Bitforge has developed two proof of concept applications that continue to be developed: HoloTram, a HoloLens application for engineers working on maintenance and repairs and Casa Augmented, a mobile application that changes the way properties are being bought. We will present key findings and you will get a chance for a hands-on with the applications.

The practical happens on November 27th at 1630 to 1900 at the LAB 100, close to the main station in Zurich.

Secure your ticket now - the number of seats is limited. As smama member you and your guests are invited for free.

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LAB100

100 Lagerstrasse

8004 Zürich

Switzerland

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