Join us with 7 Pillars Academy to learn how to build an effective integrated marketing strategy for your business. This session will be helpful to all small business owners at any stage and in every industry. Are you a startup and writing your business plan? Did you start your small business in the last year and want to continue being top of mind? Have you been in business for a long time and trying to compete with the new businesses popping up around you? This workshop is for you.

Key Takeaways
• An Introduction to a simple, yet effective marketing system that you can apply to any business, company role, or industry
• Marketing activities that are best for your small business and learn how to tell if they're working (e.g. measuring the impact Social Media activities are having on sales)
• Find out what's happening within the digital space and learn how they can affect you and your small business
• Understand how to prepare for future marketing trends and how to best set up your small business to succeed (e.g. does it make sense to develop an app for your business?)
• Understand your strengths and weaknesses and learn how to play to these strengths, focusing on the tasks that matter most.

Presenter: Arman Rousta, 7 Pillars Of Digital Marketing Author, and Blueliner Marketing CEO.
Arman is a serial Entrepreneur, and most recently the Founder and CEO of Blueliner Marketing, a leading digital agency headquartered in New York City. He is responsible for strategic planning, general management, Blueliner Lab’ s software R&D, and the company’ s expansion into new markets, such as Latin America, Europe, and Asia.
Given his entrepreneurial success, Arman has been featured in media over the years, including Crain’ s NY, CNN Money, Wall Street Journal, NY Times, Time Magazine, Popular Mechanics, and others. Arman is a firm believer in ethical and Conscious business practice, which emanates in Blueliner’s operating principles and his leadership values, which are expressed through his business and personal blogs.

Of particular significance to Arman is the betterment of opportunity for children. He Founded 401kid, an education funding advisory portal, in 2000 to serve this purpose. Through his work-life balance, Arman is dedicated to setting a positive example for how we can have success while being of service.

Arman holds degrees in Economics-Political Science and Psychology from Columbia University, where he led the Men’ s Soccer Team to an Ivy League Championship and attained Academic All-Ivy Honors. Arman is an avid athlete, reader, writer and philosopher, avidly studying and researching issues related to wellness, productivity, and Spirituality. His ideas and views are expressed through numerous blogs and publications, including Blueliner, 401kid and his blog (armanrousta.com)

About 7 Pillars Academy
The 7 Pillars Academy helps entrepreneurs, business owners, and individuals master the complex and ever-evolving world of marketing and business through our holistic 7 Pillars of Digital Marketing methodology. With a 15+ year proven track record, this system empowers individuals to understand and create a comprehensive and integrated marketing plan utilizing the 7 Dimensions while motivating the student's a critical thinking and building optimal communication skills.