£75

Short course: Using video to communicate policy research

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Description

As our global media landscape changes, think tanks that hope to have an impact on both policy decisions and public opinion must engage their audiences in diverse ways. Video has become an increasingly critical part of a comprehensive think tank communications strategy. When used well, video can be an effective way to communicate ideas through powerful stories and images that influence a wide range of audiences – from policy makers and experts to the general public.

However, due to a lack of internal capacity and limited resources, many think tanks struggle with video and remain unsure how to take advantage of its many strengths. This course aims to arm think tankers and researchers with knowledge and strategies that will allow them to confidently manage the production and distribution of high quality videos about their work.

Who is this for?

This short course is for communication professionals, researchers, and individuals who want to better understand how to use video to communicate their ideas and research.

This is not a production course. It is aimed at communications professionals and researchers who may oversee video projects or want to work with filmmakers to create videos about their work. The goal is to help participants see the policy issues they work on through the eyes of a filmmaker so that they can more effectively incorporate video into their work.

Read more about the outline and facilitator.

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