$10 – $35

September Luncheon: Marketing from the Mountaintops

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Rothchild Catering & Conference Center

8807 Kingston Pike

Knoxville, TN 37923

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Eventbrite's fee is nonrefundable.

Event description
Marketing from the Mountaintops

About this Event

Featuring Erica Moore, Marketing and Public Relations Manager - Anakeesta

Anakeesta theme park in Gatlinburg, TN has created a unique outdoor family experience so beloved that it was named 2018 Attraction of the Year by the Tennessee Hospitality and Tourism Association (even before one full year of operations). Its immense popularity demonstrates how this destination truly stands out from the mountaintop in a highly competitive tourism market. In this exciting luncheon presentation, hear from Anakeesta's Marketing and Public Relations Manager Erica Moore about how Tennessee’s top attraction markets to tourists and stays relevant in a competitive environment while planning for future growth.

Key takeaways will include: 

- How to stay open to change and remain relevant by appealing to your target audience 

- Using data, analytics and feedback to foster success 

- Looking to industry leaders and market research to assist in your marketing strategy

ANAKEESTA:

Anakeesta is a multi-million dollar outdoor mountaintop attraction in the heart of the Great Smoky Mountains National Park in downtown Gatlinburg, TN. Described as a outdoor family theme park for all ages, they offer zip lining, gondola rides, a treetop play area, & other fun activities.

ABOUT ERICA:

Currently the Marketing and Public Relations Manager at Anakeesta, Erica Moore has multifaceted skills in media relations, social media marketing, and brand management. She is a leader in her organization and has built and executed several marketing, advertising, and public relations campaigns.

LUNCHEON SCHEDULE:

11:30 AM - 12 PM: Networking

12 - 1 PM: Presentation + Q&A

* Due to catering commitments, no refund requests will be granted after Monday, Sep. 9 at noon.*

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Date and Time

Location

Rothchild Catering & Conference Center

8807 Kingston Pike

Knoxville, TN 37923

View Map

Refund Policy

Contact the organizer to request a refund.

Eventbrite's fee is nonrefundable.

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