SEO and digital marketing: How law firms can win more work on the web
Event Information
About this Event
Feel like your website is letting your firm down, but not sure why? Or perhaps you are looking for ways to build on existing success? Join LexRex founder Victoria Moffatt and our digital expert Daniel Nolan as we cut through the noise and reveal how law firms can embrace digital and use the web to win more work. We’ll talk through the factors most relevant to online success in 2021, from the SEO performance of your website right through to how you work with digital suppliers. You’ll come away with a renewed understanding of the digital marketing landscape, and what you can do to boost your firm’s success online.
- What a website needs to perform well
- SEO or PPC?
- The importance of digital content
- Social shares and website backlinks
- How to get the most out of digital suppliers
- AND MORE!
We are delighted to bring you the second in our LexRex: Trusted Partner December series of webinars. We first ran these sessions during spring/summer lockdown, helping to answer the questions and concerns being considered by law firm leaders the length and breadth of the UK between April and July 2020.
We are now back, and this time we are looking ahead to 2021 to identify and help to overcome the challenges that we anticipate keeping managing partners and directors awake at night.
This series of sessions in December puts the focus on all things marketing and PR. We believe that firms need to continue to be front of mind and effectively reaching their audiences in order to be successful in the months and years ahead. Those that do this will steal the march once clients are ready to start buying legal services with more consistency. We understand there are other challenges that may seem greater right now, but previous recessions have shown that strong marketing and effective communications can help to make or break a law firm.
Book your place to find out more.
SEO and digital marketing: How law firms can win more work on the web
Tuesday 8th December 2020
1pm - 2pm
This one-hour session will look at how law firms can harness SEO & digital to win more work online. It will also cover what the essentials your website needs to perform well, the importance of digital content, what you need to know about social shares, backlinks, SEO and PPC. Plus how to get the most from your digital suppliers.
LexRex: Trusted Partner series - Meet the panel
Dan Nolan
Working with LexRex Communications as our resident digital expert, Dan Nolan helps clients navigate the sometimes confusing world of digital marketing, particularly SEO, helping them to generate more enquiries through their websites.
Managing director of one of Manchester’s most successful digital agencies for over a decade, Dan has extensive experience working with firms across all areas of law, providing training, consultancy and content strategy support. Dan is passionate about making sure businesses understand digital on their own terms. He’s fiercely anti-jargon, something which comes from his 10 years+ of experience providing digital training including on behalf of the Chartered Institute for Public Relations and Manchester Law Society for all kinds of organisation across the North West and beyond.
Victoria Moffatt
Victoria Moffatt is the managing director of LexRex Communications; a specialist PR and communications consultancy serving the UK legal sector. Victoria was previously a practising solicitor and has many years’ experience of working with Top 100, multi-disciplinary and niche law firms; both in practice and during her communications career.
Victoria is a Chartered PR practitioner and still loves the hustle of news-jacking and securing top level broadcast, radio and mainstream newspaper coverage.