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Self-Publishing 101: Understanding the Landscape and the Opportunity

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What are the best services for self-publishing? How much money does it cost to produce a good-quality e-book? What are some of the most effective marketing strategies? Get answers to these questions, plus an unbiased look at the self-publishing scene, including when you should do it, and—if you do—how to be effective in your efforts, without damaging your credibility or investing more money than you should. While self-publishing doesn’t equal instant success, you’ll learn the principles behind the successful creation and distribution of an e-book or print edition.


This webinar is part of our series:

The Digital Age Author: Best Practices in Marketing, Promotion, and Reader Engagement

In this six-session series, publishing consultant Jane Friedman will teach you the principles and techniques for building your author platform—particularly online—and publishing and promoting your own work, whether traditionally or self-published, using the many new tools and platforms now available to writers. The first sessions will cover the foundational strategies that govern author platforms, with nuts-and-bolts discussions of author websites, blogs, e-mail newsletters, and social media. The last two sessions will look at the self-publishing landscape and what it takes to market and promote work in a predominantly online environment, regardless of how you publish.

Webinars are free for members, and $49 for non-members.

Not a member? Join today and enjoy access to all of our webinars and a ton of other perks like the Authors Guild E-Publishing Guide, exclusive member discounts, and more. Membership levels start at only $100/yr for emerging writers. Become a member»

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