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Scaling Your Product: 1 to 100 Customers

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Dublin Entrepreneurial Center

565 Metro Place South

#190

Dublin, OH 43017

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Scaling a business from early customer trials to 100s customers is a challenge every startup hopes to have—but getting there is no easy task. When it comes to convincing those first early adopters to give a solution a chance, and then successfully growing that beginning group of believers to hundreds of satisfied customers, Nathan Heerdt, co-founder and CEO of Healthy Roster, has plenty of experience.

Healthy Roster, a Dublin-based startup that builds and provides software for the orthopedic and sports medicine industry, is now operating in hundreds of leading hospitals.

Nathan will be sharing his experience at the Dublin Entrepreneurial Center on DATE. He will be providing actionable tips that any entrepreneur can use.

You will learn:

  • Ways to connect with early customers to scale your product;
  • How to cut through the noise;
  • Who to listen to (Hint: customers) and who to ignore;
  • How to continue to satisfy customers when you pivot on features, and
  • Proven strategies for acquiring more customers.


About the Speaker: Nathan Heerdt, Co-Founder/CEO of Healthy Roster

Nathan spent the last 20 years starting, developing, and leading web companies—from his first venture establishing a local job board company in 1998 to his latest success with Healthy Roster. His willingness to invest in learning about customer problems and market requirements and opportunities, combined with his deep experience with understanding of web architecture, development processes, and e-commerce platforms, has helped him position his companies for growth and successful exits.

Healthy Roster is a Columbus-based and funded startup focused on building software apps for the orthopedic and sports medicine industry. Hundreds of leading hospitals and healthcare organizations using Healthy Roster’s software every day to help injured athletes and patients return to activity sooner through better communication and coordination of care.

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Dublin Entrepreneurial Center

565 Metro Place South

#190

Dublin, OH 43017

View Map

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