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SC Nature-Based Tourism Association Summer Webinar

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A webinar focused on SCNBTA website features for members, industry updates, and SC state symbols.

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The South Carolina Nature-Based Tourism Association (SCNBTA) is pleased to offer this webinar in which participants will learn about how to create and update member profiles, directory listings, and other SCNBTA website features; industry updates such as consumer privacy impacts on tourism marketing, protecting passwords, and more; and the natural historic relevance behind the SC State Fish symbol designation.

The program includes presentations from two panelists: Lynn Fuhler, principal of Flying Compass and Kristina Wheeler, natural history interpretation specialist with the Charleston County Park and Recreation Commission.

This is a FREE event, but registration is required for all attendees. For questions, please contact april.turner@scseagrant.org.

Panelist and Presentation Details:

Making the Most of Your Membership: How to Take Full Advantage of SCNBTA Website Features

For members who haven’t taken the time to add their profile this is the perfect opportunity to learn how easy it is to do. During this session, we’ll go step by step and share how to set up your profile and directory listings with photos and links to your social media platforms and include a customer testimonial.

Participants will learn how to: 1)add specials to drive business during the slower days; 2)craft blog posts to drive awareness to your industry and services; and 3)feature special events for consumers.

Lynn Fuhler is a principal of Flying Compass. Through a thoughtful and deliberate process, Flying Compass worked with the SCNBTA website committee to help the organization pivot this membership-driven website to a consumer-focused website. Lynn has marketed the tourism and outdoor recreation industries throughout her career. She is currently working on her third book, "Secrets to Successful Board Leadership: How Organizational Leadership Can Successfully Guide Nonprofit Management and Quasi-Government Agencies Forward”. Flying Compass offers coaching, project management and project development services.

Savoring South Carolina’s State Symbols

South Carolina has many state symbols with natural historical relevance. Most have only recently been designated, although the state seal was first used in 1777. The 1900s saw the introduction of many new state symbols such as South Carolina's state tree in 1939, the state animal in 1972, and the state fruit in 1984. Kristina Wheeler will put the spotlight on the state fish of South Carolina in this short presentation.

Kristina Wheeler holds the role of Natural History Interpretation Specialist for the Charleston County Park and Recreation Commission. She has been working professionally as a naturalist along the eastern seaboard for almost twenty years, from the Lowcountry of South Carolina down to Belize, Central America. Kristina is an American Canoe Association Level II Coastal Kayak Instructor, Charleston Master Naturalist and Certified Interpretive Guide with the National Association of Interpretation. In her spare time, Kristina thrives off of traveling to new places to go camping, mountain biking, hiking and/or paddling.

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