$20 – $30

San Francisco Fashion Week 2017: How Brands Are Using VR/AR/AI

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WeWork Civic Center

1161 Mission Street

San Francisco, CA 94103

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For years, Virtual Reality (VR) and Augmented Reality (AR) — a view of the real world that has been “augmented” by layers of computer-generated content — have been the stuff of science fiction. Both still have their fair share of sceptics. Yet, driven by Moore’s Law and the rapid advancement of processors, screens and other commodity components coming out of the smartphone supply chain, VR and AR are finally poised for mainstream adoption with some calling them nothing less than a “new medium of human experience.”

In this early stage of development, accurate projections of future market size are difficult. But according to Goldman Sachs, revenue from VR- and AR-related hardware and software is expected to reach from $80 billion to $182 billion by 2025. (Source: Business of Fashion)

Companies like Google and Apple are snapping up Artificial Intelligencr start-ups, and in the last year, milestones in the field have arrived faster than previously expected, such as last month, when Google's AlphaGo program beat a human champion at Go, a strategy board game considered more complex than chess.


In partnership with WeWork

WeWork is an American company which provides shared workspace, community, and services for entrepreneurs, freelancers, startups and small businesses. Founded in 2010, it is headquartered in New York City.

Strength and power comes in many forms. Understanding this very significance of acceptance and bringing this movement to the forefront, San Francisco Fashion Merchants and Alliance, Inc. (SFFaMA) is proud to present San Francisco Fashion Week ™ 2017 on September 22nd, 2017 - October 1st, 2017 with the theme, “ Innovating Fashion's Diverse Culture.” San Francisco Fashion Week ™ 2017 aims to explore how diversity has become the battle cry of the fashion industry by utilizing technology and showcasing emerging designer collections, virtual reality, 3D fashion, wearable tech, and so much more.


​Join us to experience the fashion revolution during the 8th annual San Francisco Fashion Week ™ and explore how San Francisco's prime annual fashion destination continues to nurture the local fashion industry from the world’s leading hub of technology. For marketing, sponsorship & media relations, please email your inquiries to : info@sffama.com.


*** San Francisco Fashion Week ® (http://www.sffw.fashion/) is a trademarked property of SFFaMA (https://www.sffama.org/). We are the OFFICIAL San Francisco Fashion Week® and 'NOT' affiliated with any other fashion week organizations from San Francisco.


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Date and Time

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WeWork Civic Center

1161 Mission Street

San Francisco, CA 94103

View Map

Refund Policy

No Refunds

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