Salon Social Media Blitz Workshop CANBERRA

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Address TBA

Canberra, ACT 2601


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Event description


At first, they’ll ask why you’re doing it, later they’ll ask how you did it.

Social media IS effective and CAN bring more sales through your door. Now is the time to shine with the best of the best in the social arena. And expert Estelle Oliveri can help guide you to shine online. She knows what your client is thinking and even better, she understands how Facebook and Instagram can work for salons. Estelle is the founder and director of an Australian digital marketing agency for the beauty and hair industry, Hairpin Digital, which was formed out of the growing need for salons to connect with existing and potential clients digitally as well as expand their online presence.

In this one day workshop we cover:

Beginners Can be Winners

- Changes in technology (platforms)

- Understanding the generations + technology (Generation X, Y + Babyboomers)

- Social Media and ‘living the dream’.

- Criteria and checklist for a successful setup

Be Visually Refreshing and Engaging

Social Media Strategy

- Review the best layouts online.

- How to create a 3 month plan

- Branding

- Roles and responsibilities of staff

Relevance to your ideal customers

Social Media Promotions, Competitions & Advertising

- Review relevant promotional posts that generates strong leads and sales

- When and how to advertise on these platforms

- Influencers and Instagram Growth

Morning Tea & Coffee Provided


What can I bring into the event?

Your A-Game! We want you to make the most of this workshop so you can take tools back to your salon to implement immediately in your social media.

What's the refund policy?

You can cancel your ticket up to 7 days before the event. As this is a tailored highly focused workshop with a small group, if you change your mind last minute we cannot refund you. Sorry!

We need a minimum class of 10 for us to run this workshop effectively. On the off-chance we don't get the numbers we need, we'll refund your ticket and discuss other options to give your social media a good kick.

Is it ok if the name on my ticket or registration doesn't match the person who attends?

Yes, as long as it is someone from the same salon.

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Address TBA

Canberra, ACT 2601


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