Sales Assembly Fridays are for Closers Virtual Series

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One could argue that the oldest profession in the world is actually sales. From the invention of the wheel, the world of selling has evolved many times, but most rapidly over the past 20 years. If you’ve ever wanted to know more about the history of your profession + looking for a fun session where you can also justify joining with a beverage in hand...this one's for you!

On Thursday, 5/28, at 1 p.m. CST, join Sales Assembly and Todd Caponi, Author of The Transparency Sale, for our FINAL session of Fridays Are For Closers. We will start in 1878 when the sales profession first started hitting print, take you through the first known sales methodology, 1920's perspectives on the buying brain, 1940's tips on selling door-to-door, and what kicked off the acceleration of methodologies from the late 1970s to current day.

Todd Caponi is the author of the award-winning book, The Transparency Sale (Best “Sales” Book of 2019 | Best Book Awards), Managing Director of Chicago’s VentureSCALE, and a speaker & workshop leader as Principal of Sales Melon LLC. Todd is also a multi-time C-Level sales leader, a behavioral science nerd and has guided two companies to successful exits. Amongst other accolades, Todd won the 2009 American Business Award for Worldwide Vice President of Sales of the Year, for how he guided his technology sales organization through the last economic downturn.

Who should attend this program? Sales reps of any seniority level; Sales Leaders; Sales Enablement Professionals

This is a virtual program. Upon signing up on Eventbrite, all registrants will receive an email from Zoom with log-in information to attend this program.

Questions? Email Joel at

This program is in partnership with Sales Melon and presented by Showpad, Vidyard and Zendesk.

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