Retail X Series: Launching a DTC Brand
Event Information
Event description
Join us to hear how Camille Varlet, Founder of Mouth Off Health, prepared for and successfully launched her DTC brand.
About this Event
Topics:
- Brand building and testing before launch
- Estimating customer demand and forecasting for launch
- Building pre-launch hype and buzz, email lists, etc.
- Planning launch marketing (especially in a pandemic)
- Thinking ahead to operations, customer service and more
- Fundraising pre-launch
Speakers: Sapna Shah & Camille Varlet, Founder of Moutho Off Health
Format: Fireside chat followed by Q&A
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