Retail X Series: Building Wholesale Relationships
Event Information
Event description
Learn how to build wholesale relationship and launch your DTC product at large retailers from a founder who's been there.
About this Event
Topics:
- When offline strategies can make sense for DTC startups
- Creating wholesale relationships with medium and large retailers
- What retailers ask for in typical wholesale relationships - and what to be prepared with
- Key considerations for pricing, margins, packaging, etc. when selling wholesale
- Ensuring your brand message is clear at retail
- Managing wholesale relationships once they've launched
Speakers: Sapna Shah & Cora Miller, Co-founder & CEO of Young King Hair Care
Format: Fireside chat followed by Q&A
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