$35 – $45

Restaurant Marketing: Working with Social Media Influencers

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Church Hall

1070 Wisconsin Avenue, NW

Washington, DC 20007

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Restaurant Association Metropolitan Washington presents
Restaurant Marketing: Working with Social Media Influencers
Moderated by DC-based food, travel, and lifestyle writer, Nevin Martell

Have you considered working with social media influencers to highlight your new menu or just bring back the buzz to your restaurant? Before you slide into those DMs, join DC-based food, travel & lifestyle writer, Nevin Martell, along with professional guest panelists, Aba Kwawu, Founder and President of TAA PR, Charissa Benjamin, Partner, Savor PR, and Justin Schuble of @dcfoodporn, to learn why, when & how to manage working within this new media landscape!

Date: Tuesday, October 22, 2019
Time: 2:00 PM - 4:00 PM
Location: Church Hall, 1070 Wisconsin Avenue, NW (Georgetown)
Price: $35 (RAMW Members) // $45 (Non-Members)

Space is limited, register today!

About Nevin Martell // Nevin Martell is a DC-based food, travel, and lifestyle freelance writer. His work has appeared in The Washington Post, New York Times, Saveur, Men’s Journal, Fortune, Travel + Leisure, and Runner’s World. The author of eight books, his credits include co-authoring the "Red Truck Bakery Cookbook" and "The Founding Farmers Cookbook." Twitter: @nevinmartell | Instagram: @nevinmartell

About Aba Kwawu // Aba Kwawu is the founder and president of TAA PR, a results-oriented public relations, marketing, and special events agency dedicated to the fashion, design, entertainment, hospitality, and luxury lifestyle sectors.

Kwawu earned her bachelor’s degree from the University of Pittsburgh and her master’s degree from the University of the Arts London College of Fashion. She founded her agency in 2002 while teaching fashion merchandising and marketing at Howard University.

Today, TAA PR continues to advise and serve brands seeking expertise in media relations, event production, experiential marketing, and social media. The agency’s regional, national, and international clients span various industries and have included Cirque du Soleil, The Ritz-Carlton, Ladurée, Kering(the global luxury group), chefs Wolfgang Puck and Daniel Boulud, Shake Shack, hospitality for The John F. Kennedy Center for the Performing Arts, Tysons Galleria, CityCenterDC, the Smithsonian Institution, Mercedes-Benz, Paraiso Miami Beach (formerly known as Swim Week Miami), and more.

In addition, Kwawu has chaired high-profile events (including the first annual Smithsonian Hirshhorn Ball in 2019 and the 26th Annual Knock Out Abuse Gala in 2019), spoken at international conferences, and provided commentary for outlets from Women’s Wear Daily (WWD) to The Washington Post. When not glammed up for work, she can be found globetrotting with her husband and their two children.

Visit her agency’s website at taapr.com or follow the firm on Instagram and Twitter @taa_pr.

About Charissa Benjamin // Charissa Benjamin, partner at Savor PR, is a seasoned communications professional with over 15 years of experience in a diverse cross-section of industries, specializing in restaurant, hospitality and lifestyle PR. Savor PR is known for representing some of the best chefs, restaurants and food businesses in the Washington, DC region. Charissa’s industry experience includes managing PR and marketing campaigns for notable companies within the restaurant, spirits and wine, airline, automobile, traveling entertainment and publishing sectors. Her skills have been keenly developed while working within both PR agency and internal communications environments.

Before launching Savor PR, Charissa was PR Director for Kimpton Hotels & Restaurants’ Mid-Atlantic region, where she managed communications for restaurants in Washington, DC, Alexandria, Va., Baltimore and Philadelphia. Prior to joining Kimpton, Charissa worked at Washington, DC PR agencies including Qorvis Communications and Witeck-Combs Communications. She has managed PR and cause marketing campaigns for Beam Global Spirits & Wine, Feld Entertainment, Harper Collins Publishing, American Airlines, Food & Friends, and YouthAIDS.

A cum laude graduate of the Kogod School of Business at American University, Charissa originally hails from the island of Antigua in the Eastern Caribbean. She balances her love for food and wine with a healthy dose of running, which you can often find her doing on the streets of Washington. She lives in Northeast DC with her husband, son and daughter.

About Justin Schuble // Justin Schuble, the man behind the popular Instagram account @dcfoodporn, is a social media influencer and entrepreneur. With an audience of more than half a million people, Justin is a major player in the DC food scene and is amongst the world’s top food-focused Instagrammers. He has turned his love of food, photography and social media into a full-time career and has partnered with countless brands, restaurants and PR firms. He’s made it his mission to find and share the best food and travel experiences in DC, the nation and even the world. In order to further this mission, he recently launched Tidbit Social, an app that allows foodies to discover where to eat based on recommendations from their network, curated lists and an extensive map feature. Justin has lived in the DMV his entire life, and since graduating from Georgetown University in 2017, he has been working on DCFoodPorn full time. Justin has been featured by several major players, including BBC News, USA Today, Newsy, Yahoo, The Washington Post, Washingtonian Magazine, Bethesda Magazine, Capitol File Magazine and The Washington City Paper.

This workshop is open to all restaurant, hospitality, and foodservice industry professionals in the Washington, DC area. Discount offered to RAMW members only.

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Date and Time

Location

Church Hall

1070 Wisconsin Avenue, NW

Washington, DC 20007

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Refund Policy

Refunds up to 1 day before event

Eventbrite's fee is nonrefundable.

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