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Re-Orientation: Amber / Ambrée to replace "Oriental"
Why one word cannot replace "Oriental" and what does that mean for the person who loves this category.
When and where
Date and time
Wednesday, March 23, 2022 · 9 - 10am PDT
Location
Online
Refund Policy
About this event
Join Scent Festival for an engaging look at "oriental" in the fragrance industry and why it's being updated and what it means for the person who loves this category.
We'll spend time answering your questions and delving into the olfactive descriptors that better resonate with modern times.
This session will include historical and cultural context as well as steps to audit your fragrance library. If you've already started your journey, you may have noticed conflicting emotions around this topic. We'll be sharing our our findings and updates from around the world.
We want to empower you with knowledge to ask questions and develop courage to demand change.
Join us via ZOOM. (link emailed after registration).
Tags
About the organizer
Last year's theme was Intersectionality and Perfumery.
All times in Pacific.
September 22: 12PM South Asian and North African Scent Heritage
September 22: 4PM When You Love a Perfume but The Name is a Shame
September 23: 3PM Colonialism, Spice Trade and Raw Materials
September 28: 1PM Fresh Perspectives in American Perfumery
September 29: 10AM Closing Ceremony: Fireside Chat, Decolonizing Scent and the Petition to Reclassify "Oriental" to Amber with Scent Festival producer, Yosh Han.
The featured presenters are:
Dana El Masri JAZMINE SARAI
Perfume Playdate PERFUME PLAYDATE
Daisy Bow COOL COOK STYLE
Olya Bar OLYA BAR
Rachel Binder POMARE'S STOLEN PERFUME
Bambi Montgomery HIVE LUXURY FRAGRANCES
Kimberly Waters MUSE EXPERIENCES
Terees Western FRAGRANTED
Shawn Crenshaw OVATION FRAGRANCE
Rodney Hughes THERAPEUTATE PARFUMS
EVENT SPONSORS
SCENT TRUNK -- please use this Scent Festival Affiliate Discount Code to discover fragrances by past and present speakers and explore their AMBER fragrances
AROMA VILLAGE