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Quick Win Ideation Workshop

Reach

Wednesday, 5 December 2012 from 13:30 to 17:30 (GMT)

Quick Win Ideation Workshop

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Quick Win Ideation Workshop
By registering for this workshop you are agreeing to pay £150 + VAT if you cancel less than 14 days before the workshop or if a substitute delegate is not organised.
3 Tickets Ended Free  

Event Details

Quick Win Ideation Workshop

A free half-day workshop on how to generate consumer-led ideas
fast with high impact and little investment

 

When? Wednesday 5 December 2012, 13.30 - 17.30
Where? Whitechapel Gallery, London E1

 

We all know how difficult innovation is to get right. So come and find out how to develop product ideas that require comparatively little up front investment and that are loved by consumers. 

We've analysed a large number of great quick win innovations found on supermarket shelves to identify the key success factors. We'll share these findings with you and will give you 9 tools to take away that could really put some fuel into your NPD programme. 


What will you get out of it?

Attending this workshop will help you to:

  • Generate product ideas that require little up front investment and that are loved by consumers
  • Look at your own marketplace with fresh eyes
  • Spot quick win opportunities and gaps and identify the key success factors of quick win innovations
  • Run and evaluate your own idea generation session
  • Use easy ideation tools that are immediately actionable
  • Get inspiration from participants from other companies

 

Who should attend?

This workshop is only open to decision makers responsible for new product development, innovation, marketing, design or consumer insight.

There are 12 places available. Places are free and offered on a first come, first served basis. For more information please contact Judith Jansen on 01275 332296, judith@reachbrands.co.uk or visit www.reachbrands.co.uk.


What others say about the workshop:

"An eye opener on how to get some great idea generation in a timely manner."

Valerie Kubala, Global Innovation Manager, Tata Global Beverages


"Simply understood, extremely useful tools, great tips on how to run and evaluate an ideas session."

Ashley Mawhinney, Brand Manager, PepsiCo


"Great use of half day to get very easy and relevant techniques to improve our ideation."

Erik Hellan, Innovation & NPD Manager, AB World Foods

Do you have questions about Quick Win Ideation Workshop? Contact Reach
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When & Where


Whitechapel Gallery
77-82 Whitechapel High Street
E1 7QX London
United Kingdom

Wednesday, 5 December 2012 from 13:30 to 17:30 (GMT)


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Organiser

Reach

Led by packaging brand strategist Caroline Hagen, Reach is a team of talented and highly experienced self-employed collaborators working together to revolutionise the way branding and packaging design gets done.

It’s a more strategic approach, and a more flexible and democratic way of working, and it leads to truly impactful results.

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