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QB3@953 Workshop: Can Design-Thinking make you a Better Scientist & Entrepr...

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QB3@953

953 Indiana Street

San Francisco, CA 94107

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What is HUMAN-CENTERED DESIGN and how can it help you build more awesome products and businesses?
Why is EXPERIMENTATION AND PROTOTYPING about more than scientific or market validation? How can they become integral parts of your innovation process and help you forge ahead when you feel stuck?

When can DOING AND MAKING be more powerful than thinking and meeting?

Join us on for this interactive workshop to answer these questions and more.


You’ll leave knowing how to:

  • Use tools developed from human-centered design theory to strengthen the work you do in science and business as you create awesome products and companies.

  • Work collaboratively to build teams that accomplish amazing things together.

  • Communicate more effectively with colleagues and investors for maximum impact.

  • Identify new approaches to solving hard problems when you get stuck.

WHAT WILL I DO?

Working alongside other QB3 community members, you’ll tackle an actual design challenge that will engage you in each stage of the design thinking process. We’ve found that experiencing the design thinking process is the best way of learning it and understanding how to apply it to the particular challenges you face as researchers and entrepreneurs.

WHAT WILL I GAIN?

By the end of this workshop, you’ll see how these human-centered techniques and approaches are transferrable to science and research, as well as to the business of building innovative companies, products, and services. You’ll learn tools that you’ll be able to share with your teams and bring into your labs and companies right away.


WHO IS THIS FOR? (AND WHAT ABOUT MY IP?)

This workshop is open to founders and scientists and equally valuable for both. Community members can come on their own or with their teams. No specialized knowledge or material is required, and no one should worry about discussing, sharing, or revealing any of his or her own business plans or IP during this workshop. The specific challenge we’ll tackle in the workshop won’t be directly related to your research or your companies, but the ideas and tools will.


WHO IS TEACHING?

The workshop is being led by Rob Urstein, PhD, who teaches courses on innovation and entrepreneurship at the Stanford Graduate School of Business (GSB) and is the co-founder of Alta Learning at Entangled Labs. Rob has spent many years teaching Stanford MBA students as well as leaders and innovators across many sectors who attend Stanford for short term learning experiences. In addition to senior leadership roles at Stanford, including Assistant Dean of the Business School and Associate Vice Provost,, Rob has also designed and delivered Stanford programs for scientists, engineers, and entrepreneurs around the globe in countries including India, China, Malaysia, Mexico, and Botswana. He’s passionate about helping entrepreneurs gain the knowledge, skills and mindsets they need to innovate and increase their impact. He will be joined by several colleagues.


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QB3@953

953 Indiana Street

San Francisco, CA 94107

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