PSFK launches The Future of Retail 2016 in New York.
Designing the shopper experience to build value, drive sales, and boost loyalty
Each year, PSFK publishes new thought leadership around the themes changing the shopping experience. Alongside expert speakers, PSFK Labs researchers will present a special overview of the latest release from the annual survey on trends shaping the future of retail.
About PSFK's Future Of Retail 2016 Report
Built on a robust study of trends and patterns in the market, the Future of Retail 2016 report reads as a directional playbook – defining 10 pillars to build a modern and engaging shopper experience strategy. The event will highlight how retailers and brands can go beyond traditional commerce expectations to create an enhanced shopper experience and therefore, build value, drive sales, and boost loyalty.
About The Event
During this half-day event, PSFK Labs will present key innovators who are exploring the central themes in our study. The speakers will share practicable insights that highlight the impact of the findings and suggest approached for translating trends into action.
Who Should Attend
Anyone involved in the creation of the retail and service experiences online, on mobile and in-store: retailers, brands, their agencies, technology companies and service providers.
Michael Africk. CEO. InMoji
Keith Mercier. Worldwide Retail Leader. IBM Watson
Rachel Tipograph. Founder & CEO. MikMak
Mouna Andraos & Melissa Mongiat. Co-Founders. Daily Tous Les Jours
JackThreads. Thrillist Group's digital menswear retailer
The PSFK Team
Piers Fawkes - Founder, PSFK
For almost a decade, Piers has steered the content direction of the daily news site PSFK.com so that today it is read by 1.5million creative professionals. In that time, he has driven thought leadership into health, retail, marketing and other key sectors with a series of provocative 'Future Of' reports and the hosting of insightful events where he brings to stage the next generation of change makers. With his team at PSFK Labs, Piers has provided product and marketing strategy advice to the world's leading brands including Apple, BMW, Google and Target. Piers is often called to give his point of view through leading media publications such as BBC, Bloomberg, New York Times, Wall Street Journal.
Scott Lachut - President of Research and Strategy, PSFK Labs
Scott is tasked with delivering insights to world class brands from a diverse set of industries including retail, technology, media, and health and wellness. He and the PSFK Labs team survey the web each day and talk to thought leaders around the world to identify relevant signals of change in popular and business culture. The research he produces allows him to paint a picture of his clients' future and identify opportunities that exist within the marketplace. He regularly speaks to audiences around the world, sharing the thought leadership he and his team produce.
8:30 am – DOORS OPEN (Breakfast will be served)
9:00 am – Talks Commence I
10:20 - 10:50 am – Break (Refreshments)
10:50 am – Talks Commence II
12:30 pm – Closing Remarks
Who Is PSFK Labs?
PSFK Labs is the research & strategy division connected to daily ideas site, PSFK.com. PSFK Labs has a history of presenting thought leadership in key sectors. Our retail reports are widely read and summary versions have been viewed by over half a million people online.
Meet a community of innovators, creatives & entrepreneurs driving change.
Through our site, newsletter and social channels, we share everyday ideas that can transform how people live, work and play. A vibrant community of creative professionals across the world leverage the stream of inspiration on topics that include Design, Tech, Creative Business, Retail and Travel.
Our events curate the change-makers who are behind the new projects, products and companies that we are writing about each day. The speakers share their stories, and we discuss what matters to create an environment where disparate ideas can come together in new ways to fuel work that changes the world for the better.
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