£499

Product Management Foundations Workshop - Edinburgh

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Codeclan

37 Castle Terrace

Edinburgh

EH1 2EL

United Kingdom

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Description

Understanding your job as Product Manager

Specifically designed for Product Managers with 1+ years of experience and no previous formal training, this course lays the building blocks for understanding the Product Manager role, creating a framework that enables participants to be effective product managers who can consistently deliver on a product vision.

The Workshop

While there are many skills that are important to the product manager role, the first and most important is problem inquiry and how a deep understanding of a customer problem can help fuel innovative solutions. This class focuses on the components of the role that provide confidence that you are moving in the right product direction and building the right thing. The course covers:

  • Product Discovery overview and how to plan for learning

  • Persona creation and getting alignment on who you are serving

  • Crafting a user interview guide that helps get the right information

  • Designing hypotheses and validating them

  • Creating prototypes that validate feature concepts

  • User stories as communication tools

  • Creating a team culture that creates continuous improvement

The class is driven by case studies designed to let participants get hands on with the concepts immediately. Additionally, the instructor’s product management experience delivers diverse perspectives on best practice, how to spot red flags, and what works in different scenarios.

This class focuses on how to start understanding the problem and test hypotheses and prototypes before committing to a solution. As such, it does not go into solution metrics, OKRs or KPIs. It also does not discuss quantitative data, business model validation, or acceptance testing. These concepts are covered in Essentials 102 workshop, which will follow at a later date.

Designed for Product Managers who want to lay the foundation for progression and development, participants will leave with a clear understanding as to what they are empowered to do, and the frameworks that provide support to get them started.

Workshop Agenda

  • Registration will begin at 830am

  • Class will start at 900am sharp and end at 1730pm

  • Lunch will be served from 1230-1330

  • Happy Hour following the class will be hosted by Codeclan from 1730-1830. Beer and soft drinks will be served.

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Date and Time

Location

Codeclan

37 Castle Terrace

Edinburgh

EH1 2EL

United Kingdom

View Map

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