£549

Product Management Foundations Training Workshop - London

Event Information

Share this event

Date and Time

Location

Location

etc.venues Marble Arch

Garfield House

86 Edgeware Rd

London

W2 2EA

United Kingdom

View Map

Event description

Description

Understanding your role as a product manager

Training Workshop Overview

Product Management Foundations is an overview course intended for individuals who hold the title of Product Manager, or have some working knowledge of the product development process. The intention of this course is to help product managers develop a broader understanding of their role. It seeks to answer the questions:

  • What are the core functions and primary responsibilities of a product manager?
  • What does good product management look like?
  • How do product managers know if they are adding value?

As such, the course is tightly focused on running an effective core team that is centered around inquiry-driven development process. You will improve your understanding of customer problems and perspectives, solution testing, delivery mechanisms, and team process.

What we’ll cover on the day

Product Management Foundations is a full-day workshop that is comprised of nine modules. Each module includes a lecture component on theory and practice, interspersed with up to three hands-on activities. This ensures that you are afforded an opportunity to apply and work with concepts in a setting that will answer questions and facilitate critical thinking. The following modules will be covered:

  • Learning mindsets: How inquiry breaks down at different points through the product development lifecycle
  • Goals alignment: How to create effective goals and align the team and organisation around them
  • Design thinking: What design thinking is and how product managers can break down what is needed for product understanding
  • Persona development: How to effectively create personas and use them in product processes
  • Lean testing: Unpacking types of lean tests and how to implement them for maximum learning
  • Interview guides: Writing interview guides that do not bias or lead the subject
  • Wireframes and prototypes: Using visuals at different fidelities to facilitate the right conversation
  • User stories: Creating an effective communication mechanism for efficient and transparent delivery
  • Core team communication: How to think about “culture as product” and foster a team that that is geared towards continuous improvement

Things to reflect on before the workshop

Before your training workshop we ask that you take some time to consider the following questions. The more time time you take to consider your current situation, and the issues and challenges you face, the more you’ll gain from your training:

  • How was your role described to you when you first got started?
  • What have you learned about product management since taking the job?
  • How well do you feel you understand your customers?
  • Do you think you have a healthy team culture?

Key Takeaways

At the end of the workshop, you will be confident in your understanding of the role of a product manager, including a firm grasp of the concept of design thinking and how it is important. You’ll have a clear understanding of where the customer sits in the product practice, how to define and prioritise your customer personas, and how not to bias your customer research. You’ll go back to the office feeling confident in your ability to facilitate a goals conversation, and how to structure hypothesis for lean tests.




Mind the Product Trainers

Every Mind the Product trainer is a working product manager who has worked with multiple products and domains. Your trainer’s product management experience enriches the curriculum by delivering diverse perspectives on best practice in different scenarios. You will hear about the products they have worked on in the past, what went well, what didn’t go so well, and how they tried to make improvements. Our trainers’ main goal is not to provide participants with all of the answers, but help facilitate them in asking the right questions.

Hilary Johnson, Product Lead and Consultant

Hilary is a Product Lead and Consultant helping companies build high value products for their customers. She is currently working with Monzo on organisational design, focusing on product risk and governance.

Hilary has worked with companies across a range of industries, including the Financial Times, Nutmeg, Moonpig and socially-conscious fintech startup, Abundance. Prior to this Hilary held the role of Senior Product Manager at software consultancy Pivotal Labs where she focused on mobile apps in the B2B and B2C space.


Roisi Proven, Product Leader

Roisi is a Product Leader with over a decade of experience across the tech ecosystem, and is currently working in the media sector at Gower St Analytics.

She previous experience within e-commerce through her work at Digital Consultancy Red Badger in London, and was also involved in their social good initiative working with companies like Haller and Mind.

Roisi takes a very human-centered approach to her work and believes that to make products that users love, you need to empathise with people above all else.

Roisi loves cats and hates talking about herself in the third person



Agenda

  • Registration will begin at 9.00

  • Class will start at 9.30 sharp and end at 17.00

We'll also provide a light breakfast, buffet lunch, and plenty of tea and coffee to fuel you through the day.




Frequently Asked Questions

Can I change the name or other details on my tickets?
Yes, but only the person who purchased the ticket can make these changes on Eventbrite. You are free to change your ticket details up to two days before the event, including name, title, etc. Please make sure these details are correct as they will be what we show on your badge! Just login to Eventbrite and make the changes, following these instructions. If you can’t reach the person who purchased the ticket in order to get them to change the information please contact us on tickets@mindtheproduct.com and we will help you make the updates.

Can I get a refund?
We offer a full refund up to one month before the event. Simply log in to Eventbrite and request the refund following these instructions. As with changes, only the person who purchased the tickets can request a refund.

Can I pay by invoice?
As we are a small team we only offer payment by invoice if you are buying 5 tickets or more due to the additional overhead. Early Bird conference tickets cannot be purchased by invoice. Please also note that no tickets are held/issued until payment of the invoice has been received. Request to pay by invoice by emailing tickets@mindtheproduct.com

  • Tickets are not held until payment has been made – there are no exceptions to this.
  • We cannot agree to any terms and conditions associated with Purchase Order numbers or other supplier agreements.
  • We do not fill in supplier detail forms for ticket invoices – if you cannot find details you require on our website – please ask.



Frequently Asked Questions | Terms & Conditions | Code of Conduct | Privacy Policy

Share with friends

Date and Time

Location

etc.venues Marble Arch

Garfield House

86 Edgeware Rd

London

W2 2EA

United Kingdom

View Map

Save This Event

Event Saved