PRIMER
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PRIMER

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Gray Area / Grand Theater

2665 Mission Street

San Francisco, CA 94110

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primerconference.com

PRIMER was created to prepare you for the future. We are gathering designers, strategists, thought leaders, architects, and educators to share their work and processes to prime us for the challenges and the opportunities the future may hold.

PRIMER isn’t your typical design conference. It’s a conference focused solely on Speculative Design. Speculative Design may include many other categories such as design fiction, critical design, discursive design. You’re likely to hear presentations on emerging technologies such as autonomous cars, biotech, synthetic biology, emerging economies, social/cultural/environmental impact, design ethics, and business strategy and foresight.

PRIMER’s aim is to highlight important topics that provoke a design response but to also inspire thinkers and makers to use futures design thinking as a method to develop new agendas for communities, businesses, and governments to strategize and align themselves economically and sustainably for the future as it arrives.

PRIMER is a project by the Speculative Futures meetup group based in San Francisco, CA. The group serves as a platform for speculative design work and offers training workshops for futures design methods and strategies.

The theme for PRIMER is “Emergent Pathways.”
Emergent pathways can extend their tendrils through time, forge connections between fields, signal new approaches, or offer new conceptual frameworks that expand our thinking about the possible.

Emergent pathways form from incipient footsteps to suggest a potential-but-not-yet realized path. They invite us to encounter a familiar landscape anew. As vehicles for speculating about the future, such pathways can represent traces in the brush, weak signals that point us in unexpected directions. They provoke by entering our consciousness obliquely as tentative threads of unlikely connection. But they also suggest a scaffolding for us to imagine denser networks in their wake, like tributaries along which future cities may one day flourish.

Full lineup of speakers at primerconference.com/speakers



*UPDATE: We will be hosting an opening event on Fri Feb 24 at Parisoma. We'll start our journey there with a short lineup of lightning talks and a meet and greet of some of our amazing speakers and facilitators.


*General Admission Ticket price is for Feb 24-25 Opening Party & Speaker Day only.
*Workshops on Feb 26 will be priced separately.


Fri Feb 24 - Opening Party at Parisoma w/ Lightning Talks 6p - 10p
Sat Feb 25 - Main Speaker Program at Grey Area Theatre
Sun Feb 26 - Workshops at Cooper & IBM


Workshops: (Limited Tickets Available)

Scott Paterson, IDEO - A Tomorrow in Progress Workshop
Sun Feb. 26 - 1/2 Day AM Workshop (9am - 1pm)
https://www.primerconference.com/speakers/scott-paterson/

J Paul Neeley, Neeley Worldwide - Speculative Design: Futures Prototyping for Research and Strategy
Sun Feb. 26 - 1/2 Day PM Workshop (2:30pm - 6:30pm)
https://www.primerconference.com/speakers/j-paul-neely/

Jose de la O - Your Dystopia might be my reality: A Workshop to Create Narratives to Understand Current Dystopias
Sun Feb. 26 - Full Day Workshop (9am - 6pm)
https://www.primerconference.com/speakers/jose-de-la-o/


www.primerconference.com
www.futures.design

Follow us on Twitter @futures_design
Join the Facebook Group



*Selected student tickets available for $95 - send a copy of your valid student ID to matt@primerconference.com to receive a discount code.



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Gray Area / Grand Theater

2665 Mission Street

San Francisco, CA 94110

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