POSTPONED: Consumer Trends Webinar...STAY TUNED for UPDATES

Sales Have Ended

Registrations are closed
Thank you for registering watch for updates via email.

Event Information

Share this event

Date and Time

Sales Have Ended

Registrations are closed
Thank you for registering watch for updates via email.
Event description

Description

POSTPONED! We are currently setting up a date and platform to conduct the webinar.



The latest consumer trends and their impact on food, beverage & supplement formulation and marketing

Understanding what consumers want and how the market is responding is critical to finding success in the rapidly changing food, beverage and supplement market. In this presentation, we will share proprietary data from Informa / New Hope Network, the producer of Natural Products Expo West, SupplySide West and Nutrition Business Journal. This will include:

  • Data and insights from the NEXT Consumer Trends Report

  • Year over year trends observed from product introductions at Natural Products Expo

  • Market details and predictions from Nutrition Business Journal

We will address the drivers of consumer demand and examples of actual products seeking to fill that demand, as well as the trending ingredients across applications based on product introductions at these trade shows. Which brands are on target with today’s consumer? What are the emerging ingredients that are just about to go big? Which ingredients are crossing over from one category to another? Where is your next opportunity for new products, formulation changes or brand positioning? Attend this session to access the latest intelligence available exclusively from Informa / New Hope Network.



Presenters: Sandy Almendarez & Jon Benninger

Sandy Almendarez, Director of Content, Health & Nutrition, Informa Markets

Sandy Almendarez is an award-winning B2B magazine editor who strategically leads a team of internationally recognized content specialists. She has over 15 years of experience in journalism with over 10 of those years at Informa Markets covering the supplement and functional food markets for the health and nutrition network. Sandy is the content leader of the Phoenix-based Informa Markets office, guiding content development for media brands and trade shows, including Natural Products Insider, Food & Beverage Insider and SupplySide. Under Sandy’s direction, her content team has won editorial awards from Folio: every year since 2014, including B2B Editorial Team of the Year in 2015.

Jon Benninger, Vice President & Market Leader – SupplySide, Health & Nutrition, Informa Markets

Jon Benninger is vice president and market leader at Informa Markets. He focuses on the strategic direction and growth of SupplySide West, SupplySide East, and Natural Products Insider and works closely with top clients on their go-to-market strategies. He coordinates with leaders of the other Informa Health & Nutrition events and brands including Natural Products Expo West, Vitafoods, Food ingredients, NEXT and Nutrition Business Journal. Benninger is a frequent speaker and moderator at industry events. He is active in industry associations and advocacy efforts including as a board member of the American Botanical Council Director’s Circle, a member of American Herbal Products Association communications committee, a member of Council for Responsible Nutrition communications and media outreach committee, and member of United Natural Products Alliance.



CANCELED FACE-TO-FACE PORTIONS OF Cactus IFT Suppliers' Night 2020

CANCELED - Expo Floor: 3:30-6:30 p.m.

  • Our expo floor boasts 90 plus vendors from across the food industry, nutritional supplement industry and related fields. It is a great place to connect with and grow your industry resource network.

CANCELED Afterparty: 6:30-8:00 p.m. at the Aloft Phoenix-Airport, just a mile away



Date and Time

Save This Event

Event Saved