Pop up shop fundamentals for new entrepreneurs - Colorado Springs

In this online session designed for the Colorado Springs community, get insights on pop up shop fundamentals for new entrepreneurs. We will explore the essential steps needed to plan, launch, and manage a successful temporary retail space right here in our city. You will learn about selecting the right location, understanding local legal requirements, attracting customers, and managing sales, providing a clear roadmap for your first venture.

Finding the perfect spot in Colorado Springs is more than just foot traffic. We will discuss how to identify locations that align with your brand and budget, from market stalls to empty storefronts in areas like Old Colorado City or Downtown. You will also get insights on the types of permits and licenses you might need to operate legally in El Paso County. Understanding these basics early on prevents major headaches and ensures your pop up runs smoothly.

A great pop up is all about the experience. Learn about simple, cost-effective ways to design your space to attract passersby and tell your brand's story. We will cover visual merchandising basics, creating an inviting atmosphere that resonates with the local community, and making the most of a small footprint without overspending on complex fixtures. The goal is to create a memorable and shoppable environment.

Getting people to your pop up is critical. Discover practical marketing tactics you can use before you open, during the event, and after you close. We will touch on using social media to build excitement among Colorado Springs shoppers and collaborating with other local businesses. This part of the pop up shop fundamentals for new entrepreneurs is key to maximizing your return.

You will discover more about:

• Key criteria for choosing a profitable location in the Colorado Springs area
• An overview of common local permits and insurance needs
• Budget-friendly tips for visual merchandising
• Pre-launch and on-site marketing checklists for our community
• Essentials for day-of operations and sales processing

While this session is tailored with the Colorado Springs market in mind, the principles discussed are valuable for entrepreneurs anywhere, and all are welcome to join this online event.