Pitch & Pivot: How To Shift Course From Software To Hardware
Date: Wed. Aug 6 - 6-7pm @ 1111 8th Street, San Francisco, CA

CLASS DESCRIPTION
Designed for aspiring wearables entrepreneurs, this class is based on interviews with hardware experts at BERG, Tindie, Highway1, and ThingsCon. Learn experts’ POV on how software and hardware differ, what it takes to make and scale hardware, and how to go from a service or software business to a hardware company.

WHO SHOULD ATTEND
No previous experience is required. Anyone with an interest in better understanding the shift from software to hardware is welcomed.

DETAILS
Registration fee refundable up to 1 week prior to event. Check-in at CCA's main entrance at least 15 mins prior to start time to get room number. See our full list of classes, workshops, panels and meetups here.

INSTRUCTOR
Leah Hunter, Fast Company
Leah writes a weekly series for Fast Company on the Internet of Things and the human side of tech. Formerly an editor at MISC Magazine and AVP of Innovation at Idea Couture, she has spent her career exploring the intersection of technology, culture, and design. She has developed products and brand strategies for PepsiCo, M&M/Mars, Hershey's, Heinz, P&G, Electrolux, Sephora, and Apple among others.